The Hungry Pita Serves Crave-Worthy Goodness at SM Center Pulilan

The Hungry Pita is now serving premium pita goodness at the second level of SM Center Pulilan.

Do you want something tasty, substantial, and easy to eat? At your favorite SM Center Pulilan, The Hungry Pita is now serving a delicious assortment of pita favorites, giving customers and foodies another intriguing dining option to try.

Known for its flavorful offerings and satisfying pita creations, The Hungry Pita is perfect for quick meals, informal get-togethers, or just sating a craving while shopping because it combines savory fillings, fresh ingredients, and bold flavors in every bite.

Gather the squad and enjoy The Hungry Pita’s satisfying flavors at SM Center Pulilan. 

Wrapped, generously filled, and loaded with flavors. Your next food craving starts at The Hungry Pita in SM Center Puilan.

The new restaurant gives customers and mall patrons another reason to stop, eat, and savor something delectable for the ultimate Gala to the Max experience, adding to the expanding selection of food options at SM Center Pulilan. 

The Hungry Pita at SM Center Pulilan is prepared to greet customers seeking their next favorite meal with its tasty assortment and filling portions.

About SM Supermalls

SM Supermalls is evolving—shaping how people live, connect, and experience life today. More than a place to shop, it is the country’s most loved mall and an everyday destination designed around the lifestyles, passions, and needs of Filipino communities, delivering new finds, fresh concepts, and meaningful experiences, All For You.

As one of Southeast Asia’s largest mall developers and operators, with 90 malls in the Philippines and 9 in China, SM Supermalls continues to evolve its spaces, experiences, and partnerships, building destinations that grow with communities and remain trusted, relevant, and loved for generations. Your Most Loved Supermall, SM — All For You.

SM Malls in Bulacan Share Holiday Cheer Through “ChriSMiles”

Through ChriSMiles, the yearly employee volunteer initiative of SM Supermalls, at least 110 children of their cleaning and security staff received holiday cheer from SM City Marilao, SM City Baliwag, and SM Center Pulilan.

Children enjoyed games, leisure activities, and mascot appearances during the initiative's free play events in mall amusement centers. Gifts were exchanged, food were given, and SM "Besties of Joy" were distributed as part of the event.

Prescila Salamat, Senior Human Resources Manager of SM City Marilao, claims that the event celebrates the families and kids of janitorial and agency staff in recognition of their commitment. ChriSMiles is a national SM volunteer program that was started in 2012 and encourages staff members to spread their blessings and cheer up communities over the holidays.

Quick Bites, Conti's Delights at SM Bulacan Malls

An OG has come in SM Bulacan Malls, and we’re absolutely here for it.  Introducing Conti's Take Out Nooks, which is now available in SM City Baliwag and SM Center Pulilan, offering freshly baked cakes and fantastic treats.

With the opening of Conti's Take Out Nooks on the ground floor of SM City Baliwag and SM Center Pulilan, customers may now easily take breads, pies, pastries, cookies, frozen ready-to-eat foods, and, of course, signature cakes.

Know that Conti's is only a short distance away to brighten the day, whether it's a celebration, a present, or just a quick "pick-me-up." For food alerts and promos, check out https://www.facebook.com/smbaliwag and https://www.facebook.com/smcenterpulilan.

SM Bulacan Malls Illuminate the Holidays with Grand Christmas Centerpieces

SM Center Pulilan welcomes the Yuletide season with the ‘Wrapped Christmas Wonders’ attraction showcasing a 30-ft Christmas tree.

SM Bulacan Malls formally welcome the province's holiday season with the big reveal of their enthralling Christmas centerpieces, marking the most joyful time of the year.

Mall patrons are treated to a traditional holiday experience as SM Bulacan malls turn their atriums into a magnificent Christmas attraction, adorned with the recognizable Holiday Grand Red Ribbon, which represents happiness, harmony, and the authentic essence of the Yuletide season.

Santa Claus spreads holiday glee during the unveiling of SM Center Pulilan’s Christmas centerpiece.

Kids celebrate the spirit of the holiday season during the unveiling of SM City Marilao’s Christmas centerpiece.

Magical performances amaze mallgoers during the marvelous unveiling of SM City Baliwag’s Christmas centerpiece.

A 36-foot Christmas tree inspired by the "Holiday Symphony" is unwrapped by SM City Marilao. The centerpiece, which features an enchanted forest of stylized rotating Christmas trees, shines brightly with a modern sparkle—glistering lights and traditional ornaments ascend in graceful harmony, along with the hanging trees with branches decked out in shimmering ornaments and cascading curtain lights.

In the meantime, the "Holiday Tale," a magical Christmas centerpiece that radiates magical wonders, is unveiled by SM City Baliwag.  Gnomes, reindeer, gift boxes, and enchanted candles surround the attraction, which was constructed with a magnificent 30-foot Christmas tree.

A traditional 30-foot Christmas tree serves as the focal point of this year's theme, which embodies the idea of holiday celebrations and gift-giving, at SM Center Pulilan.  Customers will experience every bit of the Yuletide season as the centerpiece features amazing piles of enormous present boxes, miniature trees, and reindeer.

SM City Baliwag lights up the ‘Holiday Tale,’ the newest Christmas attraction in the province. 

The SM Besties of Joy are being introduced at the SM malls in Marilao and Baliwag in conjunction with the holiday centerpiece rollout.  This holiday season, one bear will be donated to a local charity for every two bears purchased, bringing comfort and warmth to everyone.

As the malls commemorate "100 Days of Kindness," a national initiative that provides millions of Filipinos with happiness, joy, and kindness, SM is giving the holidays an extra special significance.

SM City Marilao's dazzling Christmas centerpiece stuns with a towering 36-ft Christmas tree. With the theme ‘Holiday Symphony,’ the music-inspired attraction delights shoppers of all ages.

Through the "100 Days of Kindness" campaign, SM will post daily videos on its digital platforms until December 25 that showcase heartwarming and inspirational acts of generosity. During this time, customers may expect to receive unexpected gifts, warm welcomes, and surprise delights.

With celebrations, Christmas markets, and entertainment planned for the entire holiday season, SM Bulacan Malls will be celebrating Christmas in full force in the days ahead.

For updates, visit the official Facebook Pages of SM City Marilao, SM Center Pulilan, and SM City Baliwag.

A Delicious Journey with New Stores at SM Bulacan Malls

Regardless of the season, SM malls in Marilao, Baliwag, and Pulilan will make everyday a holiday as the malls bring in some of the latest additions to their exciting mix of food tenants for a fun and exciting shopping experience.

Perfect for the season of giving, SM City Marilao welcomes Caramia Cakes & Gelato.  Sweet tooth or not, one can’t resist Caramia’s premium lineup of cakes, gelato, and shakes that are enough to make any celebration or a simple day merrier. Here you may find Caramia’s bestseller cakes, such as Ube Cake, Midnight Dream, Pistaccio Cioccolato, and Salted S’mores. Of course, their all-time favorite gelato flavors include Pistachio, Chocolate Therapy, and Cookies & Cream. Also try their newest offerings— Mango Cream Pie, and gelato in Maltesers and Peach Mango Caramel flavors. Whether it’s a gift, a treat, or a simple craving, Caramia Cakes & Gelato will surely fit any occasion or anyone’s heart. Visit them now at the second level of SM City Marilao.

Experience dessert supremacy at Caramia Cakes & Gelato, now open at the second level of SM City Marilao.

Italian ice cream overload at SM City Marilao’s Caramia Cakes & Gelato.

Celebrate occasions big or small with bestselling, blissful cakes from Caramia’s Cakes & Gelato, located at the second level of SM City Marilao.

A highly recommended place to drink, eat, and unwind unveils as Nextgen Cafe opens at the ground-level, mall annex of SM City Baliwag. Shoppers will be thrilled, as Nextgen Cafe is the ideal place to stay with its cozy ambience and enticing menu. Seize the day with a sip of their specialty coffee, such as Café Español, Café Yemen, and Vietnamese Coffee. Compliment your drinks with their bestseller menu—bacon, sausage, spam, choice of wafflesor rice- serve with omelet. The store also offers refreshing Sensazione series drinks available in 10 irresistible flavors, among others. Furthermore, Nextgen Café is pet-friendly, so fur parents are welcome to chill here with their pets, with rules applied accordingly.

Nextgen Café is ready to serve at the ground-level mall annex of SM City Baliwag.

Get cozy and unwind over a cup of coffee and some snacks at SM City Baliwag’s Nextgen Café.

Call the squad and assemble for a yummy feast as The Crunch – Boneless Fried Chicken opens at the ground level of SM Center Pulilan. Indulge in their unique style of tasty and mouthwatering boneless fried chicken. The store offers Chicken Shots, Shots Bucket, Half Chicken (6 pcs/flavor), and Whole Chicken (12 pcs/flavor), available in different delicious flavors such as Classic, Honey Garlic, K-Style, Spicy K-Style, Teriyaki, Cheesy Bacon, and Texas BBQ.

Bite into flavors at The Crunch – Boneless Fried Chicken selections now serving at the ground level of SM Center Pulilan.

Mouthwatering fried chicken dip in signature sauces is one of the offerings you don’t want to miss at The Crunch – Boneless Fried Chicken in SM Center Pulilan.

Go heavy with The Crunch – Boneless Fried Chicken rice meal and other selections now cooking at the ground level of SM Center Pulilan.

Plan your next food crawl and visit the latest food destinations only at SM Bulacan malls. Stay updated, as the malls will unveil some of the best store concepts in the coming days. Follow the social media pages of SM City Marilao, SM City Baliwag, and SM Center Pulilan for the latest trends and happenings.