Thursday, May 16, 2024

Marby celebrates Filipino heritage through 100% locally crafted breads



Bread lovers and local brands supporters gathered  last May 11 amidst the summer heat at the Salcedo Saturday Market for the Marby Heritage Haven Pop-up Event; as renowned Filipino bread brand Marby showcased its masarap, siksik, superior quality, and 100% locally made products that exemplify its brand heritage.




Marby was born out of the combined names of the brand’s proponents, Mario Valderrama, Marby President and CEO, and his wife Baby, Marby Vice President of Finance. Starting with just a handful of product variants, Marby has since flourished over the past 47 years, offering over 200 varieties of bread, pastries, and frozen products that have become beloved staples nationwide.

"Marby Heritage Haven is more than just a pop-up event – it's a celebration of the brand's rich history of quality baking traditions. Through our masarap, siksik, and superior quality breads, we aim to not only satisfy appetites but also evoke a sense of pride in our Filipino heritage with our 100% locally made products." ~Sheila Valderrama-Martinez, Marby Head of Marketing & Export Division


The highlight of the event was undoubtedly having the guests taste Marby’s flagship product, the Superloaf. When asked what makes Marby standout given that the other competitors are also banking on the high quality of breads.



“Marby Superloaf gives a warm embrace of home with every slice. Marby Superloaf is masarap, siksik, superior quality, and 100% locally made with only the finest locally sourced ingredients, the Superloaf encapsulates the essence of Filipino baking at its finest.” ~Paolo Valderrama, Marby Vice President for Operations

Guests were indulged in a delightful array of flavors as Marby's breads were paired with other locally sourced delicacies, such as TonG Coffee and TheNutCo., further elevating the Marby experience.

Mommy content creator Kelly Misa-Fernandez, the event's gracious host, also shared her personal admiration for Marby’s superior quality breads.

“Marby’s journey from humble origins to becoming a household name is truly inspiring, and their Superload – each bite is a nostalgic taste of home, making it the perfect daily bread in our household. To my fellow moms out there, let’s all make Marby Superloaf our new daily bread!” ~Kelly Misa-Fernandez, Event's Host

Marby Heritage Haven's mouthwatering and painstakingly made breads solidified Marby's dedication to conserving Filipino heritage. It also shows how committed Marby Food Ventures is to fulfilling its goal of offering mouthwatering, premium bread products that appeal to Filipino customers. Bread aficionados nationwide are invited to savor the flavor of Filipino heritage as Marby skillfully weaves a tale of custom, taste, and community into every loaf.

For more information about Marby and its range of 100% locally crafted products, visit Marby Philippines on Facebook and on Instagram













Established 1976, Marby Food Ventures is a pioneering company in the Filipino baking industry, wholly made and owned by Filipinos, for the Filipino. Truly Para sa Bayan. Since the 70s, the company has provided baked products viewed as the benchmark of quality by the bakery industry, and affordable and accessible to the average household, turning the Marby name into a household name all over the country.

Drive to a Cool Summer at McDonald's with the New McCafé Iced Coffee!



Get ready, coffee lovers - McDonald’s is unveiling new McCafé Summer Brews to beat the heat with McCafé Cereal Milk and Toasted Coconut Iced Coffees! The new flavors will be hitting McDonald’s stores nationwide today.

The McCafé Summer Brews are arriving at the perfect time: as the Philippines is experiencing a record-breaking heat wave that has everyone hot and bothered, coffee lovers seek an ice-cool way to get their regular fix. Each McCafé Summer Brews flavor will be available in three varieties: aside from iced coffee, there will be options for coffee floats and iced lattes, giving customers the chance to enjoy their favorite iced coffee blends in multiple ways.

“We can’t wait for everyone to try our new McCafé Summer Brews. With the launch of our Cereal Milk and Toasted Coconut Iced Coffee, Coffee Float and Iced Latte flavors, we’re sure to have a McCafé Summer Brew drink to suit your mood and taste – whether it’s to jumpstart your day, give you an afternoon escape from the heat, or, best of all, keep you company while you’re on a summer road trip. We invite everyone to make McCafé your cool summer destination.” ~Katrina Chua, McDonald’s Philippines Marketing & Channels Director

Katrina Chua, Marketing & Channels Director, McDonald's Philippines


Iced Coffee takes on a tropical twist with McCafé Toasted Coconut, as every sip is enhanced with hints of coconut-infused goodness. Meanwhile, McCafé Cereal Milk combines the kick of chilled coffee with the nostalgic taste of sweet, creamy milk left behind after finishing a bowl of cereal.

The balance of bold espresso and rich whipped cream, on the other hand, takes center stage with the McCafé Cereal Milk Iced Latte and McCafé Toasted Coconut Iced Latte, delivering new spins on a nostalgic favorite for more enjoyment.




An even cooler experience awaits with the McCafé Cereal Milk Coffee Float or McCafé Toasted Coconut Coffee Float, as each delicious Iced Coffee flavor is enhanced with a scoop of soft-serve ice cream to create the perfect combination.



Adi Hernandez, Assistant Vice President for Corporate Relations & Impact 


Anyone can easily join the fun this summer as there will be exclusive McCafé Summer Brew deals on the McDonald’s App redeemable via Dine-In, Take-Out, or Drive-Thru. This May 13, cool off with the McCafé Summer Brew Iced Coffee bundle where you can get two drinks for only Php99! Then, from May 14-20, new & existing McDonald’s App users can enjoy discounted McCafé Summer Brew deals with Cereal Milk or Toasted Coconut Iced Coffee for only P65, or a McCafé Summer Brews Coffee Float for only P75!

This summer, McDonald’s is going to be the destination for cool refreshment in more ways than one - with new McCafé Summer Brews Iced Coffee flavors serving at all branches nationwide, and Iced Lattes exclusively at McCafé stores. Don’t miss out!


Wednesday, May 15, 2024

TCL Reigns Supreme as the No. 1 Panel TV Brand in the Philippines!

TCL Reigns Supreme as the No. 1 Panel TV Brand in the PH


Breaking the good news! TCL, a leading consumer electronics brand and one of the world's top two TV brands finally takes the No. 1 spot on the Panel TV Brand category of the Annual Cumulative Market Share Data for Panel TVs from TRS Research. This exciting news solidifies TCL's place as one of the world's dominant TV brands.

TCL’s mission is to bring exceptionally good and technologically updated products to the home of every Filipino, making sure that there is a right product for every person from its product portfolio that is easy on each Filipino’s pocket.

Marking 24 years of success in the Philippines, TCL has achieved a remarkable milestone: the No. 1 spot in both market share (value and volume) for their core business - TCL TVs!  This accomplishment is further bolstered by TCL's dominance in the premium TV segment, securing the top position for QLED televisions according to TRS research.

“I am pleased to share that TCL has attained the following milestones through the dedication of our team and TCL products that bring nothing but joy, comfort, and quality to all our customers. We're honored by this recognition and we’d like to thank everyone who has supported us.” ~Mr. Loyal Cheng, TCL Electronics Philippines CEO


Inspiring Greatness Continues
TCL has become a major force in the appliance industry, achieving an impressive 34% average growth rate across its entire business. This success is driven by the continued loyalty and support of Filipino customers.

Recently, TCL has secured the No. 1 spot in panel TV sales according to TRS Research for Brick-and-Mortar Retail Sales.  Their success is bolstered by innovative TV technology, including cutting-edge QLED displays, and industry-leading picture quality.

Perfectly timed for this momentous occasion, TCL unveils its latest digital video commercial, headlined by its brand ambassador and Philippine entertainment royalty, Kathryn Bernardo.

Known for her dedication and success, Kathryn embodies TCL's mission to inspire greatness.  Whether you're facing challenges or celebrating triumphs, TCL offers the perfect entertainment, comfort, and practical solutions to elevate your everyday life.

“So whether in front of or behind the camera, with or without applause—I continue to share my story to be heard; Hear and see people who want nothing more than to succeed. The road is not always clear, but as long as you have something you want to go to; there is no reason to give up on the fight. Because the time will come; that you — will be the inspiration.” ~Kathryn enthused in her newly launched DVC

Fresh off its #1 ranking, TCL is about to unveil a massive campaign showcasing its latest innovations and cutting-edge technology in big-screen TVs. Get ready to be amazed!

For more updates on TCL’s upcoming TV Launch, log on to https://www.tcl.com/ph/en.












About TCL Philippines:
TCL Electronics (HKG:1070) is a fast-growing consumer electronics company and a leading player in the global TV industry. Founded in 1981, it now operates in over 160 markets globally. TCL specializes in the research, development, and manufacturing of consumer electronics products ranging from TVs, audio, and smart home appliances. Visit the TCL home page at https://www.tcl.com/ph/en

Thursday, May 9, 2024

Jollibee Group Awarded Global Good Governance Nod for Social Development Initiatives

3G AWARDEE 2024.  On behalf of Jollibee Group and JGF, Jollibee Group Chief Business Officer Joseph Tanbuntiong highlighted in his acceptance speech during the Global Good Governance Awards the company’s goal to help shape various communities through sustainable business practices.


The Jollibee Group was recently honored with the “3G Championship Award for Community Development and Philanthropy 2024” at the 9th Global Good Governance Awards or 3G Awards held in Taguig City. 

Cambridge International Finance Advisory (Cambridge IFA), a global financial services intelligence house, conferred the award on Jollibee Group for spearheading programs that have made a positive impact on the community through its social development arm, Jollibee Group Foundation (JGF). The award also recognized Jollibee Group’s efforts in strengthening their business practice to contribute to the UN Sustainable Development Goals.

“We are honored to receive such a prestigious award from Cambridge IFA. This recognizes the hard work that the Jollibee Group Foundation has done through decades – inculcating our knowledge on food to uplift the livelihood of farmers, feeding schoolchildren so they can graduate, and providing thousands of meals in disaster-stricken areas. We share this recognition with our partners in the government, NGOs, and our employee volunteers for getting together to help achieve a wider impact on more communities. We will remain committed to improving our business practices and empowering our employees as we continue to serve great-tasting food and bring the joy of eating to everyone.” ~Ernesto Tanmantiong, President and Chief Executive Officer of Jollibee Group

CHAMPIONING COMMUNITIES THROUGH CSR. Jollibee Group Foundation’s President Gisela Tiongson (center) and Jollibee Group’s Chief Business Officer Joseph Tanbuntiong (right) accepted the trophy for 3G Championship Award for Community Development and Philanthropy 2024 during the Good Governance Awards on April 29. With them is the Global Good Governance Chairman, Dr. Humayon Dar, who presented the award.


JGF promotes improved access to food by implementing programs on agro-entrepreneurship through its Farmer Entrepreneurship Program and on education through the Busog Lusog Talino Feeding Program and the Access, Curriculum, and Employability (ACE) Scholarship Program. The Foundation also spearheads disaster response efforts through the FoodAID program while working with partner organizations and national government agencies in the Philippines and other countries.

Jollibee Group and JGF also recently partnered with the Department of Trade and Industry for a learning session wherein their leaders imparted business development and management knowledge to micro, small, and medium enterprises. 

Moreover, Jollibee Group and JGF reinforced their environmental stewardship effort by including mangrove protection and reforestation in its CSR programs. They recently signed a Memorandum of Understanding with the Department of Environment and Natural Resources to strengthen their cooperation on these initiatives. 

The 3G Awards is an annual program celebrating good governance, transparency, and social responsibility. It was attended by hundreds of individuals and institutions from government and politics, the corporate sector, and the social sector and philanthropy from different countries. This is the 9th year for 3G awards which has been held in different parts of the globe and was held in Manila for the first time.










About Jollibee Group 
Jollibee Foods Corporation (JFC, also known as Jollibee Group) is one of the fastest-growing restaurant companies in the world. Its mission is to serve great-tasting food and bring the joy of eating to everyone through its 18 brands with over 6,900 stores across 33 countries. 

The Jollibee Group has eight wholly owned brands (Jollibee, Chowking, Greenwich, Red Ribbon, Mang Inasal, Yonghe King, Hong Zhuang Yuan, Smashburger); four franchised brands (Burger King, Panda Express, and Yoshinoya in the Philippines, and Tim Ho Wan in certain territories in China); 80% ownership of The Coffee Bean and Tea Leaf; 60% ownership in the SuperFoods Group that owns Highlands Coffee; and 51% ownership of Milksha, a popular Taiwanese bubble tea brand. JFC also has a business venture with award-winning Chef Rick Bayless for Tortazo, a Mexican fast-casual restaurant business in the United States.

The Jollibee Group, through its subsidiary Jollibee Worldwide Pte. Ltd. (JWPL) owns 92% participating interest in Titan Dining LP, a private equity fund that owns the Tim Ho Wan brand. The Jollibee Group has a joint venture with the THW Group to open and operate THW restaurants in Mainland China. The Company also established a joint venture company that will own and operate Tiong Bahru Bakery and Common Man Coffee Roasters in the Philippines. Recently, the Jollibee Group signed agreements to own 10% ownership in Botrista, a leader in the beverage technology space.  The Company also owns a 90% participating interest in Titan Dining Partners II Ltd to further grow Asia Pacific food service brands and/or bring strong global food service brands to Asia Pacific.

The Jollibee Group has launched its global sustainability agenda dubbed Joy for Tomorrow, which aims to strengthen the Company’s commitment to sustainable business practices. The agenda centers on the key pillars of Food, People, and Planet, and consists of 10 focus areas namely: food safety, food quality, nutrition & transparency, employee welfare, farmers livelihood, community support, good governance, packaging & recycling, waste reduction, and energy & water efficiency. Each focus area sets goals and initiatives that contribute and align with the United Nations Sustainable Development Goals (UN SDGs).

The Jollibee Group was named the Philippines' Most Admired Company by the Asian Wall Street Journal for ten years. It was also honored as one of Asia's Fab 50 Companies and among the World's Best Employers and World’s Top Female-Friendly Companies by Forbes. The Company is also a three-time recipient of Gallup’s Exceptional Workplace Award and was recently cited in TIME’s List of the World’s Best Companies.  

To learn more about Jollibee Group, visit www.jollibeegroup.com

Chowking’s Braised Beef Is Back!



The iconic dish, absent from menus since 2014, is finally making a delicious return! Remembered for being a satisfying and tasty everyday meal – simmered in a savory sauce and served on fluffy steamed rice – Braised Beef was a go-to favorite for many. The internet hasn't stopped buzzing with anticipation for the return of Chowking's Braised Beef. It all started when content creator Eatsplorations reminisced about the dish on their account, sparking a wave of online requests. Chowking, noticing the outpouring of love, then reposted the content and hinted at good things to come.

A few days later, Chowking confirmed the comeback of the dish with more goodness bringing back nostalgia in every bite. Made with the freshest and most tender beef, succulent carrots, and greens, all simmered in a rich, flavorful sauce, Chowking's Braised Beef is a mouthwatering dish perfect for any occasion. Whether you need a quick and delicious workday lunch or a heartwarming meal for family gatherings, Braised Beef is sure to become a favorite in your everyday dining experience.

"We're thrilled to bring back Braised Beef, a dish Filipinos have pined for online for years! This beloved dish is more than just a trip down memory lane – it's a return of pure, savory deliciousness. We can't wait for Filipinos to experience (or re-experience) its timeless flavor that's sure to become a Chowking staple for many years to come!" ~Fran Leveriza-Maralit, Brand Director for Chowking

Head to your nearest Chowking branch or order online at www.chowkingdelivery.com to taste the sensation of Chowking’s Braised Beef!

For more information about Chowking, visit www.facebook.com/ChowkingPH on Facebook and https://www.instagram.com/ChowkingPH on Instagram.






Chowking is the #1 Chinese QSR in the Philippines since 1985. In 2000, the Jollibee Group, one of the fastest-growing restaurant companies in the world, acquired Chowking and placed it under its Fresh N' Famous Foods subsidiary.

Creating Timeless Memories with Mom at SM

Creating Timeless Memories with Mom at SM


The SM Supermalls located in Grand Central, Sangandaan, and Valenzuela are celebrating Mother's Day by throwing open their arms to all the amazing mothers out there. They are providing a variety of delightful treats and heartwarming experiences. With everything from glamorous photo ops to mouthwatering food options, SM makes sure every Super Mom feels like the movie star she is.

The focal point of the celebrations is SM's stunning Mother's Day photo spots, which are decked out in life-size flowers and greet shoppers with a pop of floral charm. Tucked away in the atriums of SM Center Sangandaan, SM City Valenzuela, and SM City Grand Central's third floor, these radiant displays provide the ideal setting for capturing priceless MOMents.




However, the celebrations don't stop there. Enjoy a wide variety of sweet treats that celebrate the unique relationship between mothers and their loved ones at the "Bake Fair by Mom," being held at SM Supermalls in Grand Central, Sangandaan, and Valenzuela, for those looking for a culinary adventure. From rich cakes to soft-as-a-biscuit donuts, there's something to sate every appetite and make treasured memories.

Along with delectable group meals and exciting promotions at specific restaurants and cafes at SM City Grand Central, SM Center Sangandaan, and SM City Valenzuela, don't forget to treat your mom to an amazing day out. Nothing is a better way to show someone you love them than to share delectable food and priceless moments!




So whether you're looking to pamper mom with delightful dining deals or surprise her with a delectable sweet treat, SM is the place to be this Mother's Day. Stay in the loop by visiting www.smsupermalls.com or following https://www.facebook.com/smgrandcentral, https://www.facebook.com/smcentersangandaan, and https://www.facebook.com/smcityvalenzuela on social media. 

PCCPI Bravehearts Run for Planet Earth

PCPPI at Earth Day Run 2024


In support of a waste-free future, employees from Pepsi-Cola Products Philippines, Inc. (PCPPI) recently participated in the 2024 Earth Day Run at the Mall of Asia grounds in Pasay City. The said event is the country’s first eco-friendly run, as all runners were required to bring their own hydration bottles to help cut down on plastic waste. Over 30 PCPPI Bravehearts from its Headquarters, National Key Accounts, Metro Operations Services, and Southern Tagalog Region Operations each completed the five-kilometer race route as part of the organization’s advocacy.

This year’s Earth Day Run was staged by Runrio Inc. and supported by the Tzu-Chi Foundation Philippines. PCPPI is the exclusive manufacturer of PepsiCo beverages in the country, with products such as Pepsi, Mountain Dew, 7Up, Mirinda, Mug, Gatorade, Sting, Tropicana, Lipton Iced Tea, Milkis, Chum Churum Soonhari, and Premier. For more information about PCPPI, please visit www.pepsiphilippines.com