BestPerfume.Store launches its operations in the Philippines

Today, BestPerfume.Store announced the opening of its operations in the Philippines, providing customers there with fragrance formulas tailored to tropical climates. Since its introduction in 2022, the brand has received over 3,200 5-star evaluations. It places a strong emphasis on high-performance fragrance concentrations, local operational assistance, and a 100% lifetime guarantee and satisfaction.

A display of BestPerfume.Store’s bestsellers.

Perfume reliability is impacted by extended workdays, outside errands, and commutes in tropical regions like the Philippines. Due to the accelerated evaporation caused by high temperatures, smells first project strongly before dissipating sooner than anticipated. Longevity in humidity is one of the most crucial aspects of scent performance since Filipinos choose and use perfumes differently because they don't last all day.

(From left): BestPerfume.Store Customer Support & HR Head Vhina May Dacquil, Country Retail Manager Katherine Ganiron, Marketing & PR Head Angeliz Gadian, Founder Josh Frost, Regional Operations & Logistics Manager Nayli Wirdani, Videographer & Editor Jafri Hilmi, Philippines Operations Manager Jay Lee, and Retail Sales & Trainer Benyamin Jaafar

Best Perfume has produced formulations designed specifically to withstand heat and humidity in order to meet this need in the Philippine market and provide a perfume that lasts all day. The 50% concentrate formulation in each 100 ml perfume bottle from BestPerfume.Store is far greater than the usual industry standards of 4–15%. This guarantees that scents stay visible on skin for extended periods of time, promoting projection and duration without requiring regular reapplication.

By establishing a manufacturing warehouse in the Philippines, the brand has strengthened its local presence and made sure that every step, from production to final delivery, is rigorously supervised and held to the highest standards of quality. A customer-first mentality supported by proactive service characterized by hassle-free solutions, timely replacements, and attentive customer support lies at the heart of the company. This demonstrates BestPerfume.Store's steadfast dedication to its Filipino clientele while upholding the same standards that helped establish its reputation in Singapore.

“I definitely see the love for perfumes in the Philippines and want to bring true quality here. I know the people will appreciate the original sources and performance improvements with a trusted brand. We heavily invested into legislation, compliance, local production and fulfilment to bring faster deliveries, safety, and support here too." ~Josh Frost, BestPerfume.Store's Founder

BestPerfume.Store Founder Josh Frost

Best Perfume can accommodate a wide range of tastes, moods, and events thanks to its inventory of over 300 perfume profiles. The brand's belief that fragrance should be personal regardless of the setting is reflected in its vast assortment.

With a track record of high-performance formulae, strict quality control, and customer-first service, Best Perfume stands out in the growing need for fragrances that can tolerate humidity without compromising aroma quality. 

BestPerfume.Store guarantees that a long-lasting, dependable fragrance is more than just a promise—it's a standard created for tropical living, supported by a brand you can rely on and easily turn to by delivering the same concentration strength, tested dependability, and second-to-none standards to the Philippines.

BestPerfume.Store perfumes are available to purchase on its website.

Cetaphil Brings Expert Skin Guidance Closer to Filipinos with Derm On Tour

Cetaphil has formally launched Cetaphil SkinLabs: Derm On Tour, a nationwide program aimed at bringing professional skin counsel directly to Filipino communities, in support of its commitment to make dermatologist-backed skincare more accessible.

Derm On Tour is the next phase in Cetaphil's dedication to converting dermatological knowledge into useful, everyday skincare information for Filipinos, building on the success of the brand's immersive, science-led platform, Cetaphil SkinLabs in 2025.

 

In addition to Cetaphil Baby ambassadors Nico Bolzico, Andi Manzano, Jess Wilson, and Laura Lehmann, the launch event featured some of the most prominent figures in the nation, including Anne Curtis, Catriona Gray, Donny Pangilinan, Hannah Pangilinan, Atasha Muhlach, Kaila Estrada, and Cassy Legaspi.

These individuals, along with dermatologists and pediatric specialists, helped raise awareness of the value of skincare products supported by science and professional advice, particularly for Filipinos with sensitive skin.

The launch was more than simply a marketing event; it was the beginning of a larger campaign aimed at empowering regular Filipinos to better understand their skin and bringing dermatological education closer to them.

“Sensitive skin is more common than many people think, yet access to expert skincare guidance isn’t always easy. Derm On Tour is our way of bringing dermatological expertise closer to Filipino communities—so people can better understand their skin and make informed decisions about skincare.” ~Mark Joseph Sarmiento, Cetaphil Business Unit Head

Science-Backed Skincare for Every Skin Story

Board-certified dermatologists and pediatric specialists led conversations on appropriate skincare practices and helped explain the science behind sensitive skin during the whole event. Their attendance reaffirmed Cetaphil's longstanding reputation as a brand that dermatologists throughout the world trust and recommend.

Additionally, visitors were encouraged to stop by the Derm On Tour booths, where they could explore interactive skincare stations and take advantage of complimentary dermatological consultations. This gave participants the chance to learn more about their own skin issues and get professional advice directly from professionals.

Dermatologists emphasized how modern lifestyle factors—such as stress, blue light exposure, pollution, and sleep deprivation—can have a substantial negative influence on skin health, especially for people with sensitive skin.

Cetaphil's philosophy of providing clinically validated skincare treatments that are both effective and gentle enough for sensitive skin is still based on this science-first approach.

The newest Advanced Defence AM Serum and restoration & Renew PM Serum, which are intended to cooperate to protect the skin from everyday environmental stressors while promoting nightly restoration, were among the novelties displayed during the occasion.

Celebrities Share Their Personal Skin Journeys

The presence of Cetaphil's ambassadors, who talked about their own skincare experiences and how knowing their skin has influenced their routines, added to the excitement of the event.

Finding skincare products that consistently function despite a hectic schedule is important to actress and lifelong Cetaphil supporter Anne Curtis.

“Life can get busy with work and family, so I appreciate skincare that’s effective but uncomplicated. Cetaphil has always been about gentle care that works, and that’s something I truly value.” ~Anne Curtis, Cetaphil Advocate

Meanwhile, Miss Universe 2018 Catriona Gray spoke about the importance of protecting the skin from everyday stressors. 

“When you’re constantly on the go, your skin goes through a lot. Learning from my derma about how to defend and repair the skin barrier really changed how I approach my skincare routine.” ~Catriona Gray, Miss Universe 2018

Donny Pangilinan, Hannah Pangilinan, and Atasha Muhlach were among the younger ambassadors that urged young Filipinos to look past internet skincare fads and seek professional guidance when it comes to skin care.

Meanwhile, Cetaphil Baby Ambassadors Nico Bolzico, Jess Wilson, Andi Manzano, and Laura Lehmann shared their own parenting experiences and the learning curve that comes with caring for delicate baby skin. 

“Once you realize how delicate baby skin really is, you become much more mindful about the products you use. Having access to expert advice really helps you make better decisions for your child.” ~Andi Manzano, Cetaphil Baby Ambassador

Cassy Legaspi and Kaila Estrada, who recently joined the Cetaphil family as ambassadors, wish to encourage others to pay attention to their skin and choose mild, scientifically proven treatments.

When considered collectively, these perspectives underscore Cetaphil's belief that each person has a distinct skin story and ought to have access to expert skincare guidance. This is a continuation of Cetaphil's broader initiative under the hashtag #ForEveryonesSensitiveSkin, which supports the company's objective of providing accessible, inclusive, and research-based sensitive skincare.

Join the conversation using #CetaphilDermOnTour and #ForEveryonesSensitiveSkin. 

For more information on Cetaphil SkinLabs Derm On Tour, follow @CetaphilPH on Instagram, Facebook and TikTok. Cetaphil products are available at Watsons, Mercury Drug, leading e-commerce platforms, and other key retailers.

HONMA x HUAWEI WATCH GT 6 Pro Impresses Professional Golfers at Malbon Buckets Club Tournament

The top smart wearable company, HUAWEI, recently sponsored the Malbon Buckets Club 004 Golf Tournament in partnership with HONMA Golf, a high-end golf club maker and sports lifestyle brand established in Japan. The event, which took place at the Canlubang Golf and Country Club, gave attendees the chance to test out the capabilities of the recently introduced HONMA x Huawei Watch GT6 Pro under actual playing circumstances.

Throughout the day, players battled in four divisions, putting on impressive performances and hotly contested scorecards. The tournament reinforced the Buckets Club's welcoming and competitive culture by showcasing both experienced players and up-and-coming talent.

HONMA x HUAWEI WATCH GT 6 Pro: Luxury Golf Technology on the Course

The Malbon Buckets Club gave competitors the opportunity to try out the HONMA x HUAWEI WATCH GT 6 Pro at the tournament in addition to the competition. Its professional golf features, which are intended to improve every facet of their game, were examined by attendees.

Before making a shot, players could see fairways, hazards, and landing zones on more than 17,000 zoomable 3D course maps globally, including more than 100 courses in the Philippines. Golfers may make well-informed decisions at every swing by using Green Slope Direction and Play-Like Distance, which offer precise insights into putting breaks and yardages that take elevation and wind conditions into account.

The watch’s AI Caddie analyzed each player’s performance trends and swing history, offering tailored club and strategy recommendations in real time, while Shot Distance Tracking and digital scorecards automatically captured every stroke for review later in the HUAWEI Health app. Players could even share their best shots via Ball Trajectory Sharing, turning each round into a data-driven and social experience.

Luxury craftsmanship is equally front and center. The watch features HONMA-exclusive dials from the traditional Pine Leaf Pattern to the vibrant BERES 7S Mt. Fuji design, paired with an aerospace-grade titanium case, sapphire crystal glass, and a HONMA-engraved gold buckle. The 1.47-inch AMOLED display, with 3,000-nit peak brightness, ensures clarity even under bright sunlight, while the black-and-gold color scheme balances elegance with sporty functionality.

The HONMA x HUAWEI WATCH GT6 Pro was awarded to two tournament winners as a prize, highlighting the link between cutting-edge golf technology and performance on the course.

Paul Martires of Malbon Buckets Club

Paul Martires, a member of the top level of the Malbon Buckets Club and one of the original Eagles, used the watch during his round. "Very beneficial to watch on the course." With GPS and yardages that remained accurate throughout my whole round, it's light on the wrist and simple to monitor mid-swing," he said.

The event was participatory, unique, and a true celebration of golf innovation since players and collectors could buy the watch on-site.

For golfers looking for accuracy, style, and innovation on the course, the HONMA x HUAWEI WATCH GT 6 Pro establishes a new benchmark with its blend of professional-grade golf intelligence, real-time performance insights, and superior Japanese craftsmanship. The gadget delivers a feature-rich golf companion that will improve every round, from sophisticated course mapping and AI-driven caddie tips to its opulent titanium construction and distinctive HONMA dials.

The experience is finished with the HONMA Premium Collection Gift Box, an exclusive gift set made for both collectors and discriminating golfers. The limited-edition HONMA x HUAWEI WATCH GT 6 Pro is included in the premium package together with carefully chosen HONMA golf accessories like a ball marker, tee, divot tool, and commemorative golf ball. Inspired by HONMA's famous pine leaf design, these are expertly set in a distinctive black-and-gold case.

The Premium Collection is only PHP 17,999 (from PHP 19,999) for a short period of time. In addition, the bundle offers special in-store and online discounts, trade-in incentives, and additional digital perks like a HUAWEI Health+ subscription and VIP watch faces. Owning this opulent golf companion is made even more accessible by flexible payment alternatives, such as 0% installment plans.

Golfers and collectors can shop the Premium Collection through Shopee, Lazada, TikTok Shop, the official HUAWEI Online Store, and at your nearest HUAWEI Experience Stores.

 

For more information about HONMA x HUAWEI WATCH GT 6 Pro collaboration, visit HUAWEI’s official website or social media accounts (Facebook | Instagram).

About HUAWEI Consumer BG

HUAWEI's products and services are available in more than 170 countries and are used by a third of the world's population. Fifteen R&D centers have been set up in the United States, Germany, Sweden, Russia, India, and China. HUAWEI Consumer BG is one of HUAWEI's three business units that covers smartphones, PC and tablets, wearables and cloud services, etc. HUAWEI's global network is built on over 30 years of expertise in the telecom industry and is dedicated to delivering the latest technological advances to consumers around the world.

For more information please visit: this page.

AirAsia RedRun returns with seven-city regional rollout across Asean and beyond, Cebu among key hubs

Today, AirAsia announced the return of its iconic regional running event series, AirAsia RedRun, with a daring seven-city rollout for 2026 that will cover important locations around its network in Asia and Asean. More than just a race, RedRun connects communities via sports and opens up travel around the region, reaffirming the airline's dedication to active lifestyles and meaningful travel. 

RedRun began as a brand-owned athletics program in 2025 and has since grown into much more. Driven by AirAsia's audacious and vibrant DNA, it has developed into a regional movement that crosses boundaries, unites cultures, and transforms major AirAsia network destinations into a destination worth traveling to.

“RedRun represents what AirAsia stands for. We built our network across more than 150 destinations to link Asia together and RedRun is what happens when bold ambitions meet real connections. We're bringing people together through a shared passion for sport, turning every destination into a reason to fly. For us, this is not just a run, it's an opportunity to explore.” ~Amanda Woo, Chief Commercial Officer of AirAsia X

The series will launch in seven cities during 2026, including Da Nang, Bali, Kota Kinabalu, Cebu, Phuket, Surabaya, and Taipei. It will turn popular locations into exciting race weekends that include travel, fitness, and discovery. Registration is now open in three cities that have formally confirmed their race dates; other venues will be revealed gradually. Participants will also be able to take advantage of exclusive offers on flights, lodging, and other travel extras created to assist racers and improve their race weekend experience in each location by utilizing AirAsia's larger travel ecosystem.

The first three open-for-sale cities leading the 2026 series with Super Early Bird price are:

1. Da Nang, Vietnam (26 April 2026), priced from as low as VND268,000. 
2. Bali, Indonesia (10 May 2026), priced from as low as IDR200,000. Book now until 9 May 2026, on first-come-first-serve basis
3. Kota Kinabalu, Malaysia (28 June 2026), priced from as low as MYR59. Book now until 27 June 2026, on first-come-first-serve basis

The run is available to both novice runners and experienced competitors, including 5KM, 10KM, and 21KM event categories. Visit https://airasiaredrun.com/ to learn more about AirAsia RedRun, stay up to current on the event series, and sign up for the run of your choice. 

Every site offers a race experience that extends beyond the finish line, transforming each run into a chance to discover new things. Every player will have the opportunity to win fantastic prizes, such as a year's worth of complimentary flights and numerous more premium AirAsia sports products.

Over 100,000 runners from throughout Asia are anticipated to participate in AirAsia RedRun, which will boost cross-border travel and enhance the airline's reputation outside of aviation thanks to its excellent connections to these locations from several Asean hubs.

The Must-Have Snacks to Keep in Your Office Drawer

Stock up on URC favorites that help keep you energized from 9 to 5. 

Grab a delicious recharging URC snack for a quick pick me up.

Rushing through deadlines and hopping from one to meeting are common aspects of hectic workdays. Having your own snack stash on hand—your go-to office drawer necessities that keep you alert, focused, and prepared for everything the workweek throws at you—is helpful on days like these.

Since hunger can strike at any time, let's be honest. You'll want something quick, filling, and tasty when that time comes. Not only do the correct snacks (and beverages!) help reduce hunger, but they also add a little convenience and enjoyment to those intermissions at work.

Enjoy your snack breaks with your favorite recharging URC snack.

Here are some snacks to fill your office drawer with:

Magic Creams Choco

A well-known favorite for recess. Magic Creams Choco provides a crunchy and creamy delight that enhances the pleasure of breaktime, whether you're enjoying a well-earned break or taking a brief break between jobs.

Mang Juan

Want something crisp and bold? Mang Juan is a great option for your office drawer because of its robust flavors and delightful crunch, especially when you're in the want for something interesting to eat at 3 PM.

Cream-O

A little "me-time" is sometimes all you need. Even the busiest days deserve a chocolate break, which is why Cream-O biscuits are ideal for relieving stress in between chores.

Wafrets

Wafrets are an excellent option if you're needing something sweet but don't have time to get up from your desk because they are little, chocolatey, and simple to fit into your bag or drawer.

Presto Peanut Butter Sandwich

Presto is filling and hearty, providing a peanut-buttery bite to keep you going until your next meal. For those extended periods of time between breakfast and lunch—or lunch and dinner—it's a rapid cure.

Cloud 9

Before you clock out, have one more task? Use a Cloud 9 bar to take a well-earned break. It's a straightforward treat that allows you to sit down, enjoy the moment, and rejuvenate before returning to your day thanks to its delightful combination of chocolate, caramel, and peanuts.

Great Taste Choco

This instant powdered blend is essential for coffee drinkers who like a little chocolate. Enjoy a smooth, creamy cup of kape na chinoco—rich coffee and soothing cocoa—by simply adding hot water. It's ideal for starting the day or keeping you company for late-night deadlines.

Your Snack Survival Kit

Extended workdays, unplanned overtime, or impromptu brainstorming sessions? If you keep your favorite URC snacks and beverages in your workplace drawer, you'll always be prepared. Create your own "snack survival kit" right now to add some lightness, happiness, and deliciousness to your workday!

Universal Robina Corporation (URC) produces iconic brands such as Jack ‘n Jill Piattos, Cloud 9, Maxx candy, Cream-O, Payless, C2 Cool and Clean, and Great Taste coffee, which have been part of Filipinos’ lives for decades. The newest addition to Dewberry – Dewberry Yogurt Cake brings a balanced sweetness and fruity flavor for a delightful snacking moment. To learn more about URC, visit its Website, Facebook Page and TikTok account. 

Big Deals, Big Wins at SM Center Sangandaan's 3-Day SALE happening on March 13,14,15

The much-anticipated 3-Day Sale at SM Center Sangandaan is set to take place on March 13, 14, and 15, giving March weekends a makeover. It is turning out to be the ideal excuse to organize a family mall day, offering customers the opportunity to take advantage of thrilling sales, visit their preferred shops, and make the most of an exciting weekend at the mall. 

Customers can take advantage of up to 70% off on mall-wide sales for three days. Anticipate significant discounts on everyday lifestyle items, gadgets, cosmetics, and household necessities. Along with over 100 other retailers across the mall, well-known establishments like SM Supermarket, Ace Hardware, Miniso, Watsons, and SM Appliance Center are participating in the deal.

In addition to the savings, customers enjoy the excitement of a big raffle. A brand-new Suzuki Dzire GL CVT Hybrid is up for grabs in the 3-DAY SALE raffle for every Php. 1,000 purchase receipt. 

Because of the ongoing Sip and Win Promo, even coffee breaks in the mall come with a benefit. Customers can enter an online raffle to win a special reward for every Php. 500 spend at participating cafes! The promotion, which ends on April 10, transforms routine coffee runs into memorable experiences. Every drink could provide a fortunate surprise, whether it's a strong espresso, a smooth latte, or an iced pick-me-up.

Between big bargains, exciting prizes, and new café discoveries, SM Center Sangandaan’s 3-Day Sale proves that the best weekend plans often start with a shopping trip. 

For mall events and updates, follow SM Center Sangandaan on Facebook: https://www.facebook.com/smcentersangandaan.

Ajinomoto receives EPR recognition from DENR for Sustainability Efforts and Environmental Stewardship

In photo are Ajinomoto Philippines Corporation (APC) Chief Sustainability Officer Ernesto Carlos (middle); flanked by (L-R) DENR Undersecretary for Policy, Planning, and International Affairs Jonas Leones; DENR Secretary Raphael Lotilla, President of Philippine Alliance for Recycling and Materials Sustainability (PARMS) Jess Reyes; and DENR OIC Assistant Secretary for Environment and Concurrent Director of the Environmental Management Bureau Jacqueline Caancan.

The Department of Environment and Natural Resources' (DENR) 2026 Extended Producers Responsibility (EPR) Recognition Program: Celebrating Achievements and Milestones recently awarded Ajinomoto Philippines Corporation (APC) a Special Citation for Obliged Enterprises.

APC's SariCycle® program, an inventive and adaptable plastic trash collection project that enables local micro-entrepreneurs, including Sari-Sari store owners, to take the lead in the community in decreasing plastic waste and pollution, is at the center of this accomplishment. By working together to provide recycling facilities with better feedstock or materials that are clean, sorted, and more appropriate for processing, this program encourages small companies to become agents of environmental change.

APC collaborates closely with accredited partners, including the Quezon City Climate Change and Environmental Sustainability Department (QC CCESD) and Basic Environmental Systems and Technologies (BEST), to support this program. Through these partnerships, APC reaffirms its unwavering commitment to sustainability by delivering initiatives that are inclusive, collaborative, and impactful. 

As an FMCG firm, APC's strategy of integrating sustainability into the core of their operations and enabling communities to take action alongside the company is validated by this DENR accreditation. The prize serves as a reminder that sustainability becomes a shared accomplishment rather than only an objective when communities and businesses collaborate.

Furthermore, this acknowledgment strengthens APC's 2030 Roadmap, which aims to enhance the healthy life expectancy of 1 billion people while drastically reducing its environmental effect by 50%. 

APC thinks that sustainability promotes better local economies, empowered micro-enterprises, and healthier environments in addition to regulatory compliance. By proving that corporate leadership and national advancement can coexist, the corporation also establishes the benchmark for ethical business practices in the nation.

The Ajinomoto Group is a global company with specialties in the business of food and amino acids, guided by our leading-edge bioscience and fine chemical technologies.

 

Based on the corporate message “Eat Well, Live Well.”, we have been scientifically pursuing the possibilities of amino acids in supporting the healthy lives of people all around the world. We aim for future growth and continuous contribution to greater wellness by creating value through sustainable and innovative solutions for communities and society.

 

The Ajinomoto Group has offices in 36 countries and regions and sells products in more than 130 countries and regions. To learn more, visit www.ajinomoto.com.