Tanduay’s New TVC is a Salute to Friends Who Keep Us Sane

Friends make everything seem light. 

Tanduay’s latest TVC, “All Light Lang”, is not only fun to watch but it also reminds us of the value of having friends around especially during these extraordinary times. 

In the opening of the TVC, the main character is seen singing to the tune of Gloc9's “Simpleng Tao” and the different stresses that he has to deal with everyday -- from tech problems, to paying a lot of bills, to never ending household chores. Despite all of these, he is able to end his day with a smile because his friends are there for him.

“Masakit sa ulo, pero light lang tayo,” his friends sing to him as they unwind and share a drink of Tanduay Light.

Marc Ngo, International Development Manager and Senior Brand Manager at Tanduay, shared that during the concept development for the Tanduay Light TVC the brand direction was to convey the experience the product brings.

“We want a material that will make viewers feel happy. With everything that’s happening now with the pandemic, we just wanted to share a good laugh, a great drink, and a fun experience. For a moment, we want the viewers to set aside the negativity and focus on a light moment shared with friends.” ~Marc Ngo, International Development Manager and Senior Brand Manager at Tanduay

As the song further cites, “Ang nagpapagaan ng lahat ng ito – ang tropa ko.” 

The TVC has a fitting ending and a reminder that things are going to be easier if only we will reach out. The final copy states, “Gaan ng may kasama”.

Derek Ramsay Mixes Tanduay’s Halloween Cocktails

Tanduay Spooky Cocktail by Derek Ramsay

If you are looking for creative Halloween drinks and cocktails to serve for your Halloween party,  Derek Ramsay shares some of his favorite Tanduay rhum concoctions to liven up your virtual get-together with your family and friends.

“We’ve been through a tough year, and we are still doing our best to cope with the current situation. This is why it’s important to celebrate once in a while, to remind ourselves of the good things that we have in our life like our loved ones.” ~Derek Ramsay

The cocktails are easy to do, Derek assured, and can be made using ingredients that are available in stores.

• Hocus Pocus Cocktail

Ingredients

• Orange zest
• 15 mL Simple Syrup
• 45 mL Cranberry Juice
• 15 mL Orange Juice, Freshly Squeezed
• 1 Prosecco or sparkling wine
• 45 mL Tanduay Rhum 5 Years 

Procedure

1. Start off by dipping the rim of your coupe or martini glass in the chilled simple syrup. Dip it very lightly. Now dip the rim of the same glass into some orange-colored sugar. Set this aside on the counter or in the freezer to set. 

To create your own colored sugar:  

• Place sugar in a resealable plastic bag. 
• Add a few drops of food coloring. 
• Seal the bag and shake until the color has spread evenly. 
• Allow sugar to dry in a flat surface for 15 to 20 minutes before using.

2. In a shaker or mixing glass, add ice and combine cranberry juice, orange juice, simple syrup, orange zest, and Tanduay Rhum 5 Years in a cocktail shaker. Cover and shake until thoroughly chilled.

3. Strain the mixture into your sugar rimmed cocktail glass. 

4. Top off with chilled Prosecco or sparkling wine and garnish with an orange twist.

• Devil’s Brew (Good for 2)

Devil's Brew by Derek Ramsay

Ingredients

• Thai Chili 
• 40 mL Triple Sec
• 60 mL Tanduay Rhum 5 Years 
• Lime Juice
• Ice
• 300 mL Cranberry Juice
• Lime 
• Kosher Salt and Chili Powder

Procedure

1. Remove the seeds from the Thai chili and muddle (mash) it. 
2. In a mixing glass, add 40 mL triple sec.
3. Pour the Tanduay Rhum 5 Years 
4. Put some lime juice and 300 mL cranberry juice.
5. Add some ice and mix.
6. Rub some lime, kosher salt and chili powder around the rim of a glass. Pour the cocktail you just made. Garnish with chili.

• Tanduay Spooky Cocktail 🍹

Tanduay Spooky Cocktail

Ingredients

• Lychee
• Grapes
• 30 mL Tanduay Rhum 5 Years 
• Ginger Ale
• 10 mL Simple Syrup
• Grenadine Syrup 

Procedure:

1. Create frozen (fake) eyeballs by putting a piece of grape inside a lychee. Create as many as you want. Set aside and put inside the freezer.
2. Now start creating your cocktail mix by pouring 30 mL Tanduay Rhum 5 Years in a glass.
3. Top with ginger ale and drop your frozen eyeballs.
4. Add the simple syrup next.
5. Pour the grenadine syrup to create a blood effect.

Hocus Pocus Cocktail

Ingredients

• Orange zest
• 15 mL Simple Syrup
• 45 mL Cranberry Juice
• 15 mL Orange Juice, Freshly Squeezed
• 1 Prosecco or sparkling wine
• 45 mL Tanduay Rhum 5 Years 

Procedure

1. Start off by dipping the rim of your coupe or martini glass in the chilled simple syrup. Dip it very lightly. Now dip the rim of the same glass into some orange-colored sugar. Set this aside on the counter or in the freezer to set. 

To create your own colored sugar:  

Place sugar in a resealable plastic bag. 

Add a few drops of food coloring. 

Seal the bag and shake until the color has spread evenly. 

Allow sugar to dry in a flat surface for 15 to 20 minutes before using.

2. In a shaker or mixing glass, add ice and combine cranberry juice, orange juice, simple syrup, orange zest, and Tanduay Rhum 5 Years in a cocktail shaker. Cover and shake until thoroughly chilled.

3. Strain the mixture into your sugar rimmed cocktail glass. 

4. Top off with chilled Prosecco or sparkling wine and garnish with an orange twist.