Manila Water replaces over 160,000 meters in 2025

By end December 2025, Manila Water had replaced 168,806 water meters. This helped boost the company's efficiency measures by improving consumption accuracy and reduce water losses.

Manila Water maintained low levels of non-revenue water (NRW) in 2025, partly because to the company's increased efforts to replace meters and its usually quick reaction to network leaks throughout the East Zone.

December's NRW for the water firm was 13.55 percent, making the average for the entire year 14.27 percent. The company's continuous efforts to lower commercial and physical losses in the distribution network are reflected in this performance. 

The widespread execution of the company's meter replacement program in 2025 is a significant factor in this performance. Manila Water had replaced 168,806 water meters at the end of December.

The company's efficiency measures are strengthened by the meter replacement initiative, which improves consumption accuracy and lowers water losses. These improvements support the company's efforts to sustainably reduce NRW and assist guarantee correct client billing.

Physical water loss management is also greatly influenced by the company's prompt leak response. In December 2025 alone, Manila Water maintained a flawless compliance record for the month by fixing all 26 reported pipe bursts in less than a day. Throughout the whole year, technicians fixed all 613 mainline bursts in less than a day, avoiding extended losses and network-wide service interruptions.

“Rapid field response, active leak detection, and replacing meters remain essential to keeping water losses low and ensuring service reliability across the East Zone. These operational measures directly support the company’s commitment to maintaining efficiency and sustaining improvements in NRW performance.” ~Jeric Sevilla, Manila Water’s Corporate Communication Affairs Group Director

By improving district metering, managing network pressure, replacing more meters, and expanding leak detection efforts, Manila Water will keep increasing the scope of its NRW reduction efforts in 2026. These initiatives are a component of the company's larger plan to increase the resilience of the East Zone water supply network, ensure water availability, and improve service continuity.

Celebrating Everyday Moments at SM Center Sangandaan

Large-scale planning is not usually necessary for everyday festivities. They frequently take place between coffee breaks, brief reunions, and after-hours giggles. SM Center Sangandaan finds its place in everyday life here. As the community's most beloved shopping center, it remains a familiar place for easy bonding moments, inexpensive delights, and small pleasures.

Its coffee and drink destinations are largely responsible for this everyday appeal. Cotti Coffee provides a high-end yet friendly setting that is ideal for concentrated work as well as lengthy discussions. Naturally, with Arabica beans supplied from all over the world and a selection of cool drinks, it becomes a place to stop and refuel.

Pickup Coffee nearby maintains a relaxed and affordable atmosphere. Coffee runs are straightforward thanks to its easily accessible menu, and quick visits are transformed into innovative get-togethers with its cozy non-caffeinated drinks and regional foods.

Dunkin' is still a reliable choice for comforting familiarity. A cup of coffee or iced chocolate with traditional doughnuts frequently serves as the background for lengthy study sessions, impromptu get-togethers, or group talks.

Beyond coffee, the mall's inviting cafés and milk tea stores encourage impromptu get-togethers and relaxed strolls. A quick break becomes valuable time spent together, and one drink quickly leads to another. SM Center Sangandaan is more than just a place to shop, offering accessible eateries, open areas, and a laid-back vibe. It is a location of daily festivities and a place where victories are discreetly acknowledged. Here at SM Center Sangandaan, "gala to the max" means exploring festive finds, enjoying local favorites, and soaking in the communal enthusiasm that makes celebrations really unforgettable.

Cebu Pacific Launches Chinese New Year Seat Sale, Fares as Low as P88

With a special seat sale to celebrate the Chinese New Year, Cebu Pacific (PSE: CEB), the top airline in the Philippines, is giving travelers the push they need to reserve their next trip in 2026.

• Seal Sale Period: February 16-20, 2026
• Price Point: For as low as PHP 88 one-way base fare, exclusive of fees and surcharges (until seats last)
• ravel Period: April 1 – October 31, 2026

Travelers can take a plane to Boracay, which has white sand beaches and a variety of water sports, or they can go to Bohol, which offers the Chocolate Hills, a Loboc River cruise, and historic buildings dating back hundreds of years.

For those who want to visit overseas, Hong Kong offers amusement parks, retail areas, and picturesque harbor vistas, while Bangkok offers a combination of street food excursions and busy markets. All five of CEB's hubs—Manila, Clark, Cebu, Iloilo, and Davao—provide passengers throughout the Philippines with easy ways to fly directly to these foreign locations.

Currently, CEB serves 26 foreign and 37 local locations in the Middle East, Australia, and Asia.

CEB provides a range of payment methods for booking flights and purchasing add-ons, such as e-wallets and credit or debit cards.

Visit www.cebupacificair.com or book directly via the Cebu Pacific app to secure your seats now.

Cebu Pacific's Social Media Accounts:

Facebook: https://www.facebook.com/cebupacificairphilippines

X: https://twitter.com/CebuPacificAir

Instagram: https://www.instagram.com/cebupacificair

Cool and Clean with a Chance to Win: C2 Makes Every Bottle Count this Summer

February 1 to April 30, 2026, every bottle of C2 with a green cap could let you unlock exciting prizes, such as gadgets, e-credits, lifestyle items, and travel tickets, with its C2 Win It: Summer Promo 2026

As C2 Cool and Clean introduces their "C2 Win It: Summer Promo 2026," every bottle of C2 with a green cap could unlock lifestyle rewards worth over 3 million pesos between February 1 and April 30, 2026, making summer even more delightful.

Signing up is as simple as 1, 2, 3. Just purchase any participating 335ml, 455ml, or 1L C2 variation with a green cap. Pick from popular flavors like Classic Green Tea, Lemon, and Apple, or try cool summertime options like Peach Black Tea, Dalandan, and Freeze Melon.

After revealing your unique code by peeling the bottle label, enter it into the official C2 Cool and Clean Facebook Messenger discussion. You're in, but save your bottle for confirmation.

The goal of the rewards is to make summertime more fun and leisurely. The lucky winners will receive ₱100,000 in GCash credits, as well as stylish devices like the iPad Air, iPhone 16 Pro, or MacBook Air, as well as necessities for their lifestyle, such gift cards from Marshall, JBL, Fitbit, Nike, or Uniqlo. C2 is offering fantasy vacations for two to Boracay, La Union, or any other Philippine destination of your choosing, in addition to shopping and technology. With weekly winners receiving ₱5,000 in GCash credits, every drink of C2 could bring a little extra happiness to your daily life.

Ready-to-drink tea brand C2 Cool and Clean aims to make summer more refreshing and relaxing by giving away exciting lifestyle rewards worth over 3 million with its C2 Win It: Summer Promo 2026

Made from 100% real tea leaves and including natural antioxidants, C2 Cool and Clean is a ready-to-drink tea that's the ideal partner for relaxing. With its delectable flavors and organically brewed goodness, the brand has been urging everyone to take a moment to rest, rehydrate, and switch to relax mode. Every drink this summer offers the opportunity to win large and live life more stylishly, in addition to being a way to unwind.

The C2 Win It: Summer Promo 2026 runs nationwide from February 1 to April 30, 2026. Participating SKUs include C2 335ml, 455ml, and 1L bottles with green caps. For full mechanics and updates, visit the official C2 Cool & Clean Facebook page or check out its website (www.c2coolandclean.com.ph).

C2 Cool and Clean is a product of Universal Robina Corporation (URC), maker of iconic brands such as Jack ‘n Jill Piattos, Cloud 9, Maxx candy, Cream-O, Payless, and Great Taste coffee, which have been part of Filipinos’ snacking moments for decades. Made from 100% real tea leaves, C2 lets Filipinos switch to relax mode—bringing its naturally refreshing goodness to everyday moments of calm and enjoyment. To learn more about URC, visit its website, Facebook Page and TikTok account.

AirAsia Philippines Launches ‘Luck and Love’ Promo with Fares from ₱2 for Chinese New Year and Valentine’s Day

As love and good fortune abound this February, AirAsia Philippines launches its "Luck and Love" promotion, which offers one-way base prices from Cebu and Manila for as little as ₱2.

Even though flowers and conventional gifts are always appreciated, the airline is urging passengers to go above and beyond by offering the opportunity to create memorable experiences—a plane ticket that may lead to new places, emotional reunions, and lifelong memories.

Visitors can take advantage of this unique offer by flying from Cebu to Iloilo for as little as ₱2, to Caticlan and Davao for as little as ₱22, and to Manila for as little as ₱122. Base rates from Cebu to Macao and Kuala Lumpur for foreign visitors start at ₱622 and ₱1,522, respectively.

International flights start at ₱722, and domestic flights from Manila start at ₱102 one-way base cost.

Travel dates for the promotion are January 26–November 30, 2026, and reservations are accepted from January 26–February 22, 2026.

Travelers who want to add additional value to their journeys can take advantage of AirAsia's Value Pack on international flights, which offers up to 30% savings on baggage limit, seat preference, meals, and travel insurance.

Value Pack Lite is 20% cheaper for domestic travel. For travel from February 12 to March 31, 2026, reservations are accepted until February 15, 2026.

Guests can book now via AirAsia’s website or the AirAsia MOVE app.

About AirAsia Philippines

AirAsia is a leading low-cost carrier with licenses to operate in five Asean countries—Malaysia, Thailand, Indonesia, the Philippines, and Cambodia. Founded in 2001, AirAsia has stayed true to its purpose and tagline "Now Everyone Can Fly". The airline has made flying affordable and accessible to over 800 million guests, connecting people and communities across more than 130 destinations. Today, as one of the largest airlines in the region, AirAsia is expanding to become the world's first global low cost network carrier. It operates more than 200 aircraft and holds a significant orderbook for the next decade. AirAsia leads in sustainable aviation with green initiatives and a net zero target by 2050. In 2023, it avoided 130,000 tonnes of CO2 emissions from its narrowbody regional network through 20+ efficiency measures, saving US$40 million in fuel and over US$388,000 in shadow carbon costs.

Love at First Deal with SM City Baliwag’s 3-Day Sale

Get your shopping friends together and clear your schedules because SM City Baliwag's 3-Day Sale on February 13, 14, and 15 is going to be a blast. There's really no better time to indulge yourself, your loved ones, or both, especially since it falls just before Valentine's Day.

Have to buy a new outfit? Looking for some new essentials for beauty? You may like to upgrade your devices or give your room a makeover. You'll want to take advantage of the offers that your favorite businesses are offering on whatever's on your list. SM Store, SM Hypermarket, Ace Hardware, Ace Builders, Watsons, SM Appliance Center, Surplus, and Miniso have the newest items.

Buys may even give you numerous opportunities to bring home a brand-new SUZUKI DZIRE GL CVT HYBRID! To participate, customers must spend P1000 in order to receive one entry into the e-raffle. You'll find something to adore everywhere, whether you're looking for a thoughtful present, a stunning date night ensemble, or just something lovely for yourself.

Shop, eat, unwind, and simply relish the excitement of discovering something decent. For three days. Many savings. numerous justifications for saying "yes."

SM City Baliwag’s 3-Day Sale is set for February 13–15. Don’t sit this one out. See you at the mall!

A Weekend Filled with Love and Luck at Robinsons Department Store Galleria

The Robinsons Department Store celebrates the Chinese New Year in-store with a joyous event that is centered around good fortune, wealth, and family time. With an emphasis on consumer rewards and experience activities, the Year of the Horse 2026 celebration offers interactive attractions that are intended to increase foot traffic, engagement, and create lasting memories for shoppers. By fusing history with contemporary retail experiences, this campaign transforms shopping from a simple transaction into a joyous occasion.

Shoppers at Robinsons Department Store Galleria can immerse themselves in the festivities through several event highlights:

• Free Horse Carousel Ride: A Chinese New Year-themed Horse Carousel is open to shoppers from February 13-17, 2026, between 12 NN and 7 PM. This unique experience is free with a minimum single-receipt purchase of P500.
• Free Photo Prints: From February 13-17, 2026, shoppers who make a minimum single-receipt purchase of P500 can receive free photo prints from the in-store photo booth to capture their memories.
• Fortune Reading Experience: For those seeking cultural depth, fortune reading is available from February 13-17, 2026, between 1 PM and 5 PM. Customers can access this experience with a minimum single-receipt purchase of P2,000.
• "Pick Your Luck at the Prosperi Tree": Running from February 14-17, 2026, shoppers have a chance to win up to P500 worth of Robinsons Department Store Gift Certificates. This rewarding mechanic requires a minimum single-receipt purchase of P3,500.

The purpose of these events is to increase awareness and drive foot traffic to Robinsons Department Store Galleria Ortigas. Everyone may find something to enjoy in this campaign, whether they are shopping as a group, as a family, or as mall patrons seeking out immersive retail.

Follow the official pages of Robinsons Department Store on Facebook, Instagram and Tiktok to get updates on the best offers for your upcoming travels.

A Bangin’ Start to 2026 in Cebu at SM Supermalls

The New Year calls for a bigger, bolder start and blazing-hot adventures. Saying goodbye to 2025 and stepping into a clean slate—while bittersweet, is undeniably exciting, and SM Supermalls is here to ensure you begin the year in the most elevated and exhilarating way possible.

Let’s welcome 2026 together with a show-stopping tour of the latest crown jewel in Cebuano shopping: SM J Mall. From flash-worthy finds to lifestyle upgrades that make noise, this carefully curated lineup of must-haves is guaranteed to satisfy your bold, ever-evolving taste. Let’s all set the New Year ablaze with fiery new energy and explosive possibilities!

Trendy Finds and Explosive Surprises

With its vibrant interiors and shelves bursting with everything your heart desires, the newly opened KKV is not just a lifestyle hub—it’s a full-on treasure hunt waiting to happen. Bring your friends and wander through endless aisles of trendy must-haves, from makeup and skincare to delicious snacks and tech accessories. Who knows? You might just score the perfect little gem to kick off the New Year with a bang!

Megawatt Glam For The New Year

Step into the new year with an ultra-glamorous pair of shoes from Clube Melissa. Strut with newfound confidence and flair in jelly flats, heels, and sandals that combine cosmopolitan style with unmatched durability. With shoes this fierce and sturdy, you’re sure to treasure them for many years to come.

Full Charge Into The Year

Charge up the hype with WIWU! From power banks to cables, to hundreds of quirky, eye-catching mobile accessories—you can flex your own unique style while keeping your tech last longer than a New Year’s Eve party.

Cue The Sweet Explosion

Make every handaan boom-worthy with a mind-blowingly delicious cake from Conti’s. Featuring their signature Pistachio Crunch, Mango Bravo, and other irresistible pasalubong favorites, it’s no wonder Conti’s is every Filipino’s go-to for a show-stopping celebration centerpiece.

• Carmen’s Best

Something sweet is finally here. Carmen’s Best is now open, bringing its signature handcrafted ice cream made with rich, high-quality ingredients. From timeless favorites to indulgent flavors, this new spot promises to add a delicious twist to your mall visits.

New Stores For Amped-up Fun

Aside from our all-time favorites, we’ve got even more in store for you this 2026! In just a few months, these much-awaited shops will open their doors to the public, giving you and your family even more jaw-droppingly fun spots to explore, shop, and enjoy.

• UGreen

Juice up your 2026 with UGreen, your soon-to-open top tech spot designed to keep all your celebratory moments to all your gadgets fully powered. From fast chargers to hubs and power banks, their reliable accessories will make sure every device never falters all year long.

• WATCHprofile

Countdown’s on! Unlock WATCHprofile in just a few months and customize watches and digital timepieces—because the moments don’t stop when New Year’s Eve ends.

• Wilson

Serve up explosive gameplay at the soon-to-open Wilson. With high-performance tennis, basketball, and baseball gear, you’ll be setting serious sports standards with their must-have athletic essentials.

Repeat after us: 2026 is YOUR year to thrive! As your taste continues to evolve, leave the past behind and step into a bolder, brighter “new you” era—powered by SM Supermalls’ handpicked finds. With SM as your guide, we’re bringing all the spark, style, and excitement you need to own the year.

And with even more hotly anticipated stores opening at SM J Mall, there are more reasons than ever to shop. Go ahead—let SM Supermalls elevate and ignite your New Year… and beyond!

#NewEraOfSMSupermalls All For You

At SM Supermalls, a bold New Era unfolds with Evolving Finds— bringing together the best in brands, dining, and experiences, all for you. From world-class cuisine and exclusive retail treasures to inspiring spaces that connect communities, SM continues to evolve to give you the ery best of everything in one place.

As we grow, our commitment to sustainability, community empowerment, and creating memorable moments remains at the heart of everything we do. Because at SM, we’ve got it all for you.

A Cebuano New Year Like No Other at SM Supermalls

The locals of the Queen City of the South know how to have a good time—it’s practically in their DNA. Cebuanos are known for their energetic, passionate, yet irresistibly sweet disposition, and this is never more evident than in their loud, lively, and unapologetically fun New Year celebrations—and in festivities all throughout the calendar year.

With 2026 officially here, SM Seaside City Cebu and SM City Cebu are cranking the party all the way up with not-to-be-missed experiences perfect for explosive feasts and wildly entertaining gatherings. Bring out that fiery Bisaya spirit in you, and dare to live an elevated lifestyle with these must-try, Cebufied activities.

Must-Do #1: Go Full Kikay This 2026!

Upgrading your outfit is sure to be a doozy with these kikay-cute finds from these fabulous stores. With a stunning collection of accessories and trend-driven bags, you’ll feel absolutely gwapa from the very start of the year all the way to the end!

• Bagel Girl

Step into the New Year with Cebuano flair at Bagel Girl, on the 2nd Level of the Seaview Wing at SM Seaside City Cebu. Pile on the sparkle, play with the shine, and finish every look with jewelry and hair accessories made for celebrating loud, proud, and in style. From street parties to family gatherings, bring that unmistakable Cebuano energy wherever the night takes you.

• House of Little Bunny Pop-up Store

Start 2026 the Cebuano way by looking effortless, put-together, and ready for anything by hopping on to the House of Little Bunny Pop-up Store in SM City Cebu’s North Wing. Whether you’re out for celebrations or on the go all year long, these are pieces made to carry you through 2026 in style.

Must-Do #2: Trimmed For Tiny Perfection

Cebuanos like to start things light, easy, and with plenty of smiles. That’s exactly what your little one gets at Cuts 4 Tots on the 2nd Level, City Wing of SM Seaside City Cebu—the first in isMin. This kid-friendly salon guarantees a stress-free haircut that can keep your kids comfy, confident, and camera-ready all year long.

Must Do #3: Family Fun Awaits

Once your tot has had the perfect little snip, it’s time for some much-needed family bonding. Nothing says ‘fun!’ quite like a fun-filled day at Fantasy World, at SM Seaside City Cebu, located at the Lower Ground Level, Cube Wing. The biggest one yet to open in VisMin, it features a wide array of attractions—from unique games to interactive activities like Simulated Golf and Double Fun Arcade.

Must-Do #4: Upgrade Every Feast and Festivity

Craving for something besides the usual Talisay lechon? Head over to these awesome restaurants instead to shake things up. Serving some of the most mouthwatering meals this side of Cebu, you and your family will be screaming kalami all the way home!

• Herbs & Cellar

Cebuanos like their food bold, familiar, and worth coming back for. Ease into the year with a flavor-packed meal at Herbs & Cellar in the North Wing of SM City Cebu. With a fusion-forward menu that gives comfort favorites like sisig and fish and chips a clever twist, it’s the kind of place that keeps things exciting while still feeling just right for local tastes.

• Samgyupsalamat

The best way to welcome what’s next is around a table full of food. Say daghang salamat to satisfying, savory favorites at Samgyupsalamat in the North Wing of SM City Cebu. With Korean-style grilling, Filipino flavors, and unlimited marinated meats and sides, it’s the kind of feast made for sharing, celebrating, and lingering a little longer.

• Tavolàta

In Cebu, starting strong means sitting down and enjoying great food. That’s why Tavolàta in SM City Cebu’s North Wing offers a feast that shouldn’t be missed. From handmade pastas to hearth-baked pizzas, its warm, inviting Italian fare sets just the right tone for a year meant to be enjoyed.

• Super Bowl of China

When the celebration slows down but appetites are still big, Super Bowl of China is the perfect pick. Enjoy comforting Chinese favorites paired with warm, personal service—something that truly resonates with Filipinos who love gathering, dining, and celebrating with friends and family. Find the first VisMin branch at SM City Cebu, North Wing.

Must-Do #5: End on a Sweet Note with Bisaya Brews And Bites

Once the entrée is done, it’s time to treat yourself to dessert and refreshments. A typical Cebuano celebration isn’t complete without a premium brew and a sugary delight that hits just the right spot. For an high-end coffee-and-confectionery experience that’s as sweet as your palangga, make your way to these stellar cafés and pastry shops.

• Good Habits Coffee

When the celebrations wind down but the night isn’t over, there’s always time for one more cup. Drop by Good Habits Coffee at the North Wing of SM City Cebu and settle in. With a cozy, homey space and freshly brewed coffee, it’s an easy place to stay up a little longer—whether you’re catching up, getting work done, or just enjoying the quiet before the year fully kicks in.

• Beard Papa’s

After all that celebration, there’s always room for something sweet. Swing by Beard Papa’s at the North Wing of SM City Cebu and treat yourself to their famous cream puffs—filled with rich chocolate, ube, honey butter, and other seasonal flavors. They’re light, indulgent, and tempting enough to make even puto and tikoy wait their turn.

Family, food, and fun—that’s what Cebuanos do best! And this rings especially true during the advent of the year. Throttle in at SM Supermalls fully and elevate your lifestyle with our carefully curated lineup of explosive finds to lead you into a whole new era this 2026.

Let the craziness, color, and chaos of Cebu dazzle and wow the start of the year—and let’s keep the party going right till the very end. Malipayong Bag-ong Tuig!

#NewEraOfSMSupermalls All For You

At SM Supermalls, a bold New Era unfolds with Evolving Finds— bringing together the best in brands, dining, and experiences, all for you. From world-class cuisine and exclusive retail treasures to inspiring spaces that connect communities, SM continues to evolve to give you the very best of everything in one place.

As we grow, our commitment to sustainability, community empowerment, and creating memorable moments remains at the heart of everything we do. Because at SM, we’ve got it all for you.

SM Job Fairs Kick Off 2026 Strong with Nationwide Jobs, Upskilling, and Career Opportunities

Massive crowd of job seekers during Labor Day Job Fairs at SM City Bacolod

As the new year opens, SM Supermalls reaffirms its commitment to Filipino job seekers by welcoming 6 with renewed energy, bigger opportunities, and a proven track record of impact through its nationwide Job Fair program.

On-the-spot hiring success at SM Job Fairs in 2025 underscores the program’s real-world impact, symbolizing thousands of lives changed through accessible employment opportunities and strong public-private collaboration.

On-the-spot hiring success at SM Job Fairs in 2025 underscores the program’s real-world impact, symbolizing thousands of lives changed through accessible employment opportunities and strong public-private collaboration.

On-the-spot hiring success at SM Job Fairs in 2025 underscores the program’s real-world impact, symbolizing thousands of lives changed through accessible employment opportunities and strong public-private collaboration.

Building on a landmark 2025, SM Job Fairs have evolved beyond traditional recruitment events into a full-scale career ecosystem—bringing together employers, job seekers, skills training, and government services in one accessible, community-based platform.

Massive crowd of job seekers during Labor Day Job Fairs at and SM Mall of Asia

A Strong 2025 Performance, By the Numbers

In 2025 alone, SM Supermalls hosted 198 job fairs nationwide, connecting over 117,000 job seekers with more than 6,000 employers across industries. These efforts resulted in 15,000+ hired-on-the-spot, proving that accessible, purpose-driven platforms can deliver real employment outcomes at scale.

Senior High School students explore future career paths and digital upskilling opportunities at interactive booths during an SM Job Fair held in 2025, in partnership with government and private sector stakeholders.

Senior High School students explore future career paths and digital upskilling opportunities at interactive booths during an SM Job Fair held in 2025, in partnership with government and private sector stakeholders.

Senior High School students explore future career paths and digital upskilling opportunities at interactive booths during an SM Job Fair held in 2025, in partnership with government and private sector stakeholders.

Beyond hiring, SM Job Fairs expanded their impact through partnerships with key government agencies, embedding skills training, digital upskilling, and on-site services directly into job fair venues—helping future-proof Filipino workers while removing barriers to employment.

Reputable and prestigious employers from PMAP's network like BDO Coca-Cola and SM Supermalls, open doors to job seekers during the two-day career event at SM City North EDSA.

Reputable and prestigious employers from PMAP's network like BDO Coca-Cola and SM Supermalls, open doors to job seekers during the two-day career event at SM City North EDSA.

Reputable and prestigious employers from PMAP's network like BDO Coca-Cola and SM Supermalls, open doors to job seekers during the two-day career event at SM City North EDSA.

Zamboanga City Opens the Year with an Exclusive Job Fair

Leading SM’s 2026 kickoff is SM City Zamboanga, set to host an exclusive Job Fair on January 16–17, from 9:00 AM to 4:00 PM at the Zamboanga City Coliseum.

Held in partnership with the Public Employment Service Office – Zamboanga City (PESO) and Department of Labor and Employment Region IX DOLE IX), the two-day event will feature over 400 job openings from more than 20 employers in retail, food and beverage, customer service, operations, and support services.

A strong turnout marks the previous exclusive Job Fair at SM City Zamboanga in 2024, with hundreds of job seekers lining up early to explore employment opportunities and submit applications—proof of the city’s strong demand for accessible jobs close to home.

With the empowering call to action—“Start strong. Find what fits. Your future begins at SM”—the job fair invites applicants to explore career opportunities aligned with their skills, passions, and long-term goals.

To ensure a smoother experience, online pre-registration is now open, with strong early interest already recorded. The upcoming job fair is expected to welcome over 5,000 applicants, with more than 4,000 registrants already signed up through PESO as of this week.

On-the-spot interviews and real conversations take center stage during the 2024 exclusive Job Fair at SM City Zamboanga, where employers and applicants connect face-to-face—setting the tone for an even bigger turnout this year

As Zamboanga City continues to grow as a regional economic hub, the SM City Zamboanga Job Fair serves as a vital platform for employment generation, workforce development, and public-private collaboration—supporting inclusive growth in the region.

More Opportunities This Year

Job seekers excitedly flex their call back interview slips during an SM Job Fair conducted in 2025.

With strong momentum from 2025, and a packed calendar ahead, SM Job Fairs begin 2026 ready to connect more Filipinos to meaningful work—one opportunity, one community, and one future at a time.

About SM Supermalls – Job Fairs

Celebrating 40 Super Years of Evolving With Every You, SM Supermalls—one of Southeast Asia’s largest mall developers—continues to maximize the job fair experience by bringing employment opportunities closer to Filipinos through accessible job fairs across its 88 malls nationwide. As the country’s most loved and preferred retail destination, SM designs job fair experiences that are personal and inclusive—connecting different job seeker tribes, from fresh graduates and career shifters to experienced professionals, with employers that match their goals and aspirations. More than a retail space, SM has evolved into a platform for empowerment—bridging job seekers and employers, strengthening workforce development, and uplifting lives through strategic partnerships that support inclusive economic growth.