Friday, January 31, 2025

Ceremonial Opening of Horizon Land’s Quantum Residences along Taft Avenue in Pasay

In photo are Horizon Land executives and partners (from left to right): Horizon Land Operations Head John Cabato; Horizon Land Customer Service Group Lead Cheryl Ann Tolentino; Federal Land Sales Activation & Administration Head Freya Alba; Quantum Residences Board of Directors Vice President Ryan Sabalvaro, Quantum Residences Board of Directors Corporate Secretary Eva Tolentino, Quantum Residences Board of Directors Internal Auditor Engr. Daniel De Leon; Federal Land Property Operations Group Head Ramon Concepcion: Horizon Land Project Development Manager Mariz Doria; Federal Land Technical Execution Deputy Head Engr. Lawrence David; and Federal Land Sales Talent Acquisition, Retention, and Training Head Jennifer Rosales.


Horizon Land, the smart value brand of multi-awarded real estate developer Federal Land, Inc., celebrated the completion and ceremonial blessing of Quantum Residences Aqua Tower, marking a pivotal moment in its dedication to providing practical and sensible homes in prime locations for Filipino families.  

"The completion and opening of Quantum Residences Aqua Tower is an important milestone for Horizon Land. This construction milestone underscores Horizon Land's dedication to staying on target for timely delivery and unit handover, ensuring that families can soon enjoy modern living spaces designed with their needs in mind." ~John Frederick Cabato, Horizon Land Property Development Corp. Operations Head

Quantum Residences is a transit-oriented condominium development strategically located along Taft Avenue, offering a variety of attainable modern-day features and conveniences catering to the evolving requirements of the market. Aqua Tower is the first of three buildings set to rise within the development. 

“Taft Avenue has transformed over the past decade into a vibrant hub for students, young professionals, and families, drawn by its proximity to leading universities and business districts. Quantum Residences offers an accessible and convenient city center address, supporting residents in achieving their aspirations and enhancing their quality of life.” ~Jose Mari Banzon, Horizon Land Property Development Corp. President.

Recognized as the Best Starter Home Condominium in the 2024 DOT Property Philippines Awards, Quantum Residences has proven to be a popular investment since its launch. Prospective buyers can still avail of special promos until 31 March 2025, with monthly payments starting as low as PhP15,000. Quantum Residences also offers extended down payment plans of up to 53 months, and an early move-in option at 5% payment milestone.

To know more about Quantum Residences, visit www.horizonland.ph, e-mail hello@horizonland.ph or call their hotline at (0917) 857-4908 or (02) 7506-4819. You can also view their showroom and model units located at Le Parc Events Hall along EDSA Extension Road, Met Park, Pasay City. 

Tuesday, January 28, 2025

Embrace Wholesome Beginnings with Marby Whole Wheat Bread



As we welcome the Lunar New Year, Marby invites every Filipino family to kickstart their New Year’s resolutions by embracing a healthier, more balanced lifestyle through Wholesome Beginnings with Marby.

Held at the Trinoma Activity Center, the event, hosted by lifestyle content creator, Nikki Viola, celebrated health, tradition, and togetherness while reminding everyone of the simple joys of home—perfectly captured by Marby bread. With the first month of the year drawing to a close and resolutions being put to the test, Marby encourages families to renew their commitment to health and wellness by choosing Marby Whole Wheat Bread—a nutritious companion for a fresh start.


(L to R) Chef Pat Paragas and Host Nikki Viola during the cooking demo


Marby Whole Wheat Bread is thoughtfully crafted to support a healthier lifestyle. With zero trans fat and zero cholesterol, it’s packed with fiber and protein to aid digestion and promote overall wellness. Proudly 100% Philippine-made, it’s baked using time-honored recipes and traditions, making it the ultimate daily bread for every Filipino family.





During the event, chef and foodie content creator, Pat Paragas showcased creative and nostalgic recipes that reminded attendees of the comforting flavors of home. Using Marby Whole Wheat Bread, he shared three delectable and healthy sandwich recipes: a  vibrant Tomato Avocado toast, a savory Tuna Melt, and a hearty Rise-and-Shine Ham and Egg sandwich.




Since its founding in 1976, Marby Food Ventures has been a pioneer in the Filipino baking industry. Wholly owned and made by Filipinos, Marby has become synonymous with quality, tradition, and affordability—earning a place in the hearts of Filipino households nationwide.

“With nearly 50 years of dedication to excellence, Marby has become a trusted household name for generations of Filipinos. This 2025, we encourage everyone to make Marby Whole Wheat Bread a staple in their meals as we journey toward a healthier future together.” ~Paolo Valderrama, Marby Vice President for Operations

(L to R) Marby's VP For Finance, Vanessa Valderrama-Obligacion and Marby's VP for Operations Paolo Valderrama

“This year, we’re starting strong by promoting health and wellness through Marby Whole Wheat Bread. We remain committed to delivering the nostalgic goodness of Marby products to Filipino homes for many more years to come.” ~Vanessa Valderamma-Obligacion, Marby’s Vice President for Finance

As 2025 rolls in, make every slice count and savor memories of home with Marby Whole Wheat Bread. Marby Whole Wheat Bread and other Marby products are available in supermarkets nationwide and online via Shopee and Lazada.

AirAsia Philippines Launches Exciting Lunar New Year Sale with Fares as Low as PHP 122!



This Lunar New Year, AirAsia Philippines invites travelers to uncover their fortune through meaningful adventures with its 2.2 Sale offering one-way base fares starting at just PHP 122 to selected destinations, with travel beginning as early as January 27—just in time for the Lunar New Year!

Drawing inspiration from the auspicious symbolism of the number 2, which signifies harmony and prosperity, guests can book these incredible PHP 122 base fares from January 27 to February 2, 2025. Travelers looking to celebrate good fortune can enjoy this promo for trips before the Lunar New Year or as late as July 31, 2025. Exciting destinations like Taiwan, Hong Kong, Seoul, Tokyo, and Osaka are now within easy reach, with over 500k seats available for booking via MOVE App.

“AirAsia Philippines has seen a strong start to the year with a significant increase in seat sales including the previous three consecutive promos for the month of January, recording a high demand for our top domestic routes. This positive trend will further drive us in providing accessible air travel options for Filipinos. We are confident that this positive momentum, coupled with the decision to maintain the fuel surcharge at Level 4 throughout February, will further stimulate travel demand among our kababayans. ~First Officer Steve Dailisan, AirAsia Philippines Communications and Public Affairs Head

Adding to the excitement, travelers will continue to enjoy low fares as the Civil Aeronautics Board (CAB) has maintained the fuel surcharge at Level 4 for domestic and international flights from February 1 to 28, 2025. This marks the fifth consecutive month of stable surcharges, further enabling affordable travel.

Domestic flight surcharges range from PHP 117.00 to PHP 342.00, while international flight surcharges range from PHP 385.70 to PHP 2,867.82, depending on the destination. These measures reflect AirAsia's commitment to providing great value and budget-friendly travel options to its guests.













About AirAsia Philippines
AirAsia is a leading low-cost carrier with licenses to operate in five Asean countries—Malaysia, Thailand, Indonesia, the Philippines, and Cambodia. Founded in 2001, AirAsia has stayed true to its purpose and tagline "Now Everyone Can Fly". The airline has made flying affordable and accessible to over 800 million guests, connecting people and communities across more than 130 destinations. Today, as one of the largest airlines in the region, AirAsia is expanding to become the world's first global low cost network carrier. It operates more than 200 aircraft and holds a significant orderbook for the next decade. AirAsia leads in sustainable aviation with green initiatives and a net zero target by 2050. In 2023, it avoided 130,000 tonnes of CO2 emissions from its narrowbody regional network through 20+ efficiency measures, saving US$40 million in fuel and over US$388,000 in shadow carbon costs.

Monday, January 27, 2025

More than 90 Million Global Merchants Leverage Alipay+ Payment and Digitalisation Solutions to Attract and Engage Travellers this Chinese New Year



As global tourism transitions from a year of recovery to a year of growth in 2025, global merchants tap on Alipay+, Ant International’s cross-border mobile payment and digitalisation solutions, to enhance payments, in-app marketing and digital services development, to attract and welcome tourists for Chinese New Year, the first travel peak of the year. 
 
Alipay+ supports over 35 international wallet and bank payment partners, connecting their 1.6 billion user accounts to more than 90 million merchants in 66 markets. Alipay+ recently enabled acceptance for new partners, including Kaspi.kz (Kazakhstan) and BigPay (Malaysia, Singapore and Thailand), connecting even more users to its global merchants.


Alipay+ partners with global merchants to launch exclusive Chinese New Year campaigns to excite travellers

Around the world, Alipay+ and its merchant partners are jointly introducing promotions for Alipay+ payment partner users, in anticipation of the seasonal travel surge. Together with Alipay+, leading retailers like Resorts World Sentosa, Marina Bay Sands, Central Retail, King Power, Pavilion KL, Lotte World, Olive Young, Daimaru, Printemps, Galleries Lafayette and airport duty free stores with more than one hundred thousand stores are driving in-store and in-app engagement with upsized rewards.
  • China: Travellers can use Alipay and 13 international payment apps to make convenient, seamless payments. Users of AlipayHK, Mpay, Touch ‘n Go eWallet, TrueMoney and GCash, can access promotional packs in over 100 Consumer Friendly Zones in top cities like Beijing, Shanghai, Guangzhou, Shenzhen, Chengdu and more, with merchant spotlights and special discounts. The International Consumer Friendly Zones program expands bilingual support, offers user guides and bolsters merchant training to provide a more welcoming experience for travellers.
  • South Korea: Alipay+ is accepted at over 2 million merchants, including all merchants who accept ZeroPay. Users can enjoy tiered discounts at selected merchants, and in Seoul, users can also expect additional benefits including at Lotte World and select stores in the Myeongdong, Dongdaemun and Seongsu districts. To facilitate ease of travel, the NAMANE x Alipay+ Transit Pass Card was recently launched for nationwide use on buses and subways.
  • Japan: Alipay+ enables payment at over 3 million merchants across the country, including izakayas, wagashi shops, snack stores, guesthouses, leading retailers, health and beauty stores, and top attractions like Tokyo SKYTREE, Tokyo Solamachi and Tokyo mizumachi.
  • Southeast Asia: Alipay+ is widely accepted, including via DuitNow in Malaysia and SGQR in Singapore, and local transportation options including trains in Malaysia and Thailand, and taxis in Singapore. In the Philippines, Alipay+ welcomes SM Supermalls, the largest retail chain in the Philippines and cornerstone of Filipino lifestyle culture, and Hennan Group of Resorts, a premier hospitality brand with 10 resorts in Boracay and Bohol. Users can expect special promotions at top retailers like Pavilion KL, Central Retail in Thailand, and Resorts World Sentosa in Singapore, along with nationwide vouchers for use at any local merchants accepting Alipay+.
  • Europe: In popular European destinations like the United Kingdom, France, Germany, Italy and Spain, Alipay+ payment partner users can enjoy discounts at retailers, restaurants and attractions.
  • Middle East: Alipay+ payment partner users will enjoy discounts at all Alipay+ merchants across the region and upsized rewards at duty-free stores in major airports in Dubai, Abu Dhabi and Istanbul.

2025 is expected to be a year of growth for the travel industry, with all regions seeing a greater number of travellers than pre-pandemic in 2019. In the Asia hotspots of Southeast Asia, Japan and South Korea, a joint report by Ant International and IDC found that tourism spending will increase more than 330% by 2027, and greater integration of payment methods across online and offline commerce will unlock even greater growth.

“Tourism is playing an increasingly significant role to local economies, accelerating growth for merchants across sectors, but businesses need to adapt to new digital habits and preferences. Starting with mobile payments, Alipay+ offers merchants solutions to connect, engage and retain customers who want to leverage technology to enhance their travel experiences. We will continue to offer more innovative ways for businesses to transform and benefit from the continued growth in tourism.” ~Douglas Feagin, President of Ant International
 



Unified solution for merchants to engage travellers from payments to digital services

Travellers can simply use their preferred home payment app, including e-wallets, banks apps and BNPL.  These travellers can “travel like a local” and pay seamlessly at online and offline merchants across their travel journey from OTAs, airlines and hotels, to street-side vendors, restaurants, shopping malls, attractions, transportation and more. More than 90% of Alipay+ merchants are MSMEs so that these small businesses can grow by accepting multiple international payment apps.  

Alipay+ is accepted at offline merchants in key destinations across Asia, Europe and the Middle East, covering a wide range of travel scenarios. Through its partnerships with standardised QR operators like PayPay in Japan, ZeroPay in South Korea, DuitNow in Malaysia, SGQR in Singapore and the Alipay merchant network in the Chinese mainland, users of Alipay+’s partner payment apps can make convenient payment almost everywhere in these Asian hotspots. Alipay+ continues to grow its acceptance in Europe with more than 400,000 merchants and supporting interoperable payments via Bluecode.

Via Antom, Ant International’s merchant payment and digitisation services provider, Alipay+ also connects leading Asian e-wallets to online travel platforms, most recently with AirAsia MOVE and Booking.com, simplifying the overall payments process for Asian travellers looking for a getaway this Chinese New Year and beyond.
 
Through A+Rewards, an in-app destination marketing platform, merchants and tourism boards can directly engage travellers, showcasing the best food, attractions and shopping in each destination, and offering exclusive promotions to attract more new customers. For example, in Singapore, through a collaboration with the Singapore Tourism Board, travellers can purchase a discounted voucher pack to use for taxis, convenience stores, shopping malls and in top attractions like Sentosa and Mandai Wildlife Reserve.

Further enhancing and streamlining the travel experience, Alipay+ offers mini programme development solutions so users of its payment partners can access a range of services, ranging from attractions booking, ride hailing and tax refunds directly within the app, saving the hassle of downloading additional apps or spending time for physical processes. Ahead of Chinese New Year, the Geneva Tourism Bureau is leveraging Alipay+’s mini program solution to launch an in-app hub on select e-wallets and banking apps to support tourists with their navigation, booking attractions, and enhancing the travel experience in Switzerland.

Cebu Pacific to Launch Direct Clark Flights to El Nido and Coron



Cebu Pacific (PSE: CEB), the Philippines’ leading carrier, further strengthens its Clark hub with the launch of direct flights from Clark to El Nido and Coron (Busuanga), giving travelers from the Greater Manila Area as well as from North and Central Luzon more opportunities to explore some of the world’s best beaches and island destinations.

Starting March 30, 2025, CEB will operate daily flights between Clark and El Nido and Coron in Palawan, known for their stunning white sand beaches, diverse marine life, and exciting water activities.


Clark – El Nido – Clark:   Daily
Clark – Coron (Busuanga) – Clark:   Daily


  • The expansion of the CEB’s Clark hub comes after the airline’s announcement that it will gradually relocate its Cebgo (DG) flights from Ninoy Aquino International Airport (NAIA) to nearby airports, in line with the resolution issued by the Manila Slot Coordination Committee of the Department of Transportation.
  • Effective March 30, 2025, Cebgo flights for Masbate and Siargao from NAIA Terminal 2 will relocate to Clark International Airport.
  • With the addition of El Nido, Coron, Masbate, and Siargao to its network, CEB will now operate a total of 15 domestic and international destinations from Clark.
  • CEB continues to offer greater opportunities to explore exciting destinations through its ongoing seat sales and special promotions. With a growing network and steadfast dedication to exceptional customer service, CEB ensures that air travel remains affordable, accessible, and seamless for every Juan.
  • CEB operates in 37 domestic and 26 international destinations spanning Asia, Australia, and the Middle East.
  • Book your flights now at bit.ly/CebuPacificSale




Sunday, January 26, 2025

Year of Fortune, Year of Fun at SM

From tasty treats to festive ornaments, the Everything Red Fair has all your Chinese New Year needs.


Celebrate Chinese New Year in sss-style at SM Supermalls

As the Year of the Snake slides into 2025, SM City Grand Central, SM Center Sangandaan, and SM City Valenzuela invite everyone to embrace the joy of family gatherings, introspection, and personal growth. 

These three iconic SM malls will transform into captivating centers of culture and elegance, capturing the essence of the Snake's energy. Whether you’re seeking Insta-worthy moments, culinary delights, or lively performances, SM Malls have prepared a variety of activities to make this Chinese New Year truly memorable.  


Snap, post, and shine at the IG-worthy spots

Pose under majestic arches adorned with oversized coins, tassels, and mystical knots at your favorite SM Mall.


Until January 31, SM malls will be your ultimate photo destination. Pose under majestic arches adorned with oversized coins, tassels, and mystical knots. Stroll through hallways glowing with enchanting red lanterns, or snap your next viral photo beside the lavishly decorated Lucky Money Tree. And don’t forget to check out the Zodiac Forecast Display to see what 2025 has in store!


Savor everything red and delicious
Step into the Everything Red Fair, a bustling marketplace celebrating joy and good fortune with artisanal crafts and mouthwatering delicacies. Check out the fair until the end of the month.

Instagram-worthy spots await mall goers this Chinese New Year!

But what's CNY without authentic Chinese cuisine? SM Supermalls’ Everything Chinese Food Fest offers a delectable and lucky feast perfect for sharing with family and friends. 


Dazzling performances to usher in good fortune
Feel the beat of tradition with Lion and Dragon Dances that will bring prosperity to all. Learn from a Feng Shui Master to align your energy for the New Year. 

From fun experiences to food and festivities, there’s no better place to be than SM Supermalls this Chinese New Year! So, bring your family, your friends, and your best vibes as we ring in the Year of the Snake in the most exciting way possible.


Check out the Zodiac Forecast Display to see what 2025 has in store.


To know more about SM Supermalls’ Chinese New Year events, visit www.smsupermalls.com or follow @SMSupermalls on social media. 


Carats, This One’s for You: Get SEVENTEEN’s Artist-Made Collection at SM Mall of Asia!



Carats, get ready to level up your SEVENTEEN collection! This January, the highly anticipated Artist-Made Collection pop-up store has arrived at SM Mall of Asia, the first-of-its-kind concept in the Philippines. Exclusive to MOA! Featuring exclusive items created by none other than sebongs themselves, this is a rare opportunity to own a piece of SEVENTEEN’s creativity and artistry, straight from the hearts of the members.

Can’t get enough of SEVENTEEN? Continue the concert hype by bringing home something from SEVENTEEN. Running from January 15 to February 26, 2025, the pop-up store is located on the third level of the North Main Mall at SM Mall of Asia. Fans can visit daily between 10 A.M. and 10 P.M. to explore and purchase the unique, member-designed pieces that make up the Artist-Made Collection. 

What makes the Artist-Made Collection so special? It’s more than just merchandise–each product is handpicked and designed by SEVENTEEN themselves, infused with their personalities, creativity, and love for their Carats. From Woozi’s playful rice bowl set to Jeonghan’s adorable Toram plushie, every item tells its own story and feels like a personal connection to your bias. This collection isn’t just about owning SEVENTEEN-inspired items—it’s about holding onto a piece of their journey and keeping their magic close to you every day.

 
Top Things to See and Do at the Pop-Up

1. Explore SEVENTEEN’s Artist Made Collection
One of the highlights of the pop-up is the Artist Made Collection, which has quickly become the most sought-after line. Each item is personally conceptualized by the members, allowing fans to feel a stronger connection to their idols. As a bonus, purchases come with an exclusive store-only postcard to add to your collection.
Carats, get ready to level up your SEVENTEEN collection! This January, the highly anticipated Artist-Made Collection pop-up store has arrived at SM Mall of Asia, the first-of-its-kind concept in the Philippines. Exclusive to MOA! Featuring exclusive items created by none other than sebongs themselves, this is a rare opportunity to own a piece of SEVENTEEN’s creativity and artistry, straight from the hearts of the members.

Can’t get enough of SEVENTEEN? Continue the concert hype by bringing home something from SEVENTEEN. Running from January 15 to February 26, 2025, the pop-up store is located on the third level of the North Main Mall at SM Mall of Asia. Fans can visit daily between 10 A.M. and 10 P.M. to explore and purchase the unique, member-designed pieces that make up the Artist-Made Collection. 

The Artist-Made Collection features items that reflect the personalities and creativity of SEVENTEEN’s members. Here are just some of the must-see and must-have pieces:

S.Coups: A practical yet charming collection that includes an umbrella alongside a trio of drinking glasses—beer, somaek, and shot glasses—perfect for fans who appreciate his love for Korean drinking culture.
Jeonghan: The Toram plushie, the top-seller in the Philippines, is as adorable and irresistible as the artist himself.
Joshua: Fans can channel their inner artist with his perfume DIY kit, a perfect blend of creativity and personalization.
Jun: The cutest set of cat keychains, each with a distinct fruit smell when squeezed—an adorable tribute to his feline companions.
Hoshi: Tamtam, his tiger-inspired character, is available as a plush toy or a keyring—a perfect nod to his "10:10" spirit.
Wonwoo: Gamers will love his cute purple mechanical keyboard, designed with functionality and style in mind, while photography enthusiasts can carry their gear in his love-packed camera cross bag.
Woozi: The Ppyoppyoticon Rice Bowl Set, a must-have for foodie fans who want to bring a touch of Woozi to their dining table.
DK: A charming photobook filled with his creative snapshots and an adorable plush toy that embodies his vibrant personality.
Mingyu: A sleek pot and pan set that’s as stylish as it is functional, along with his luxurious robe that fans can wear and feel a connection to him.
The8: Relaxation takes center stage with THEpalee, his coziest slipper and mask set, as well as an elegant tea set for serene moments.
Seungkwan: Merchandise reflecting his sporty side, along with a face massager especially for your jaw, with a nod to his sharp jawline.
Vernon: A minimalist flower vase and a sleek glass, adding a touch of elegance to any space.
Dino: Items for winding down, including a relaxing night candle and a wine glass set, showcasing his growth and maturity. Maknae no more!


  1. DIY Key Ring Station
    For fans who love a little extra flair, the DIY keyring station is your creative haven. Mix and match charms inspired by all 13 members to build a keyring as unique as your SEVENTEEN journey. From designs showcasing the members’ handwriting to logos and playful character references, you’ll find something for every bias…or all of them, because who could resist!

 

Making your keyring couldn’t be easier—each section is thoughtfully arranged like a charm buffet. Grab your tray and pick the pieces that resonate most with you. Whether it’s a small nod to your ultimate bias or a collection that represents the whole group, this station is your space to express your fandom.

 

Not sure what to take home? Whether you're a foodie eyeing Woozi’s Ppyoppyoticon Rice Bowl Set or an anik-anik enthusiast charmed by Jun’s fruity, scented furbaby keychains, there’s something special waiting for you. S.Coups’ heat-changing glasses and umbrella set are both practical and meaningful, while Wonwoo’s camera bag is perfect for those who want to carry a piece of SEVENTEEN’s creativity wherever they go.

 

Don’t miss out on your chance to experience the magic in person at SM Mall of Asia! Below are the guidelines as provided by HYBE.

 

Pop-Up Operating Schedule:

     Dates: January 15 to February 26, 2025

     Hours: Open daily from 10 A.M. to 10 P.M.

     Location: Level 3, North Main Mall, SM Mall of Asia

 

Admission Guidelines:

  1. The pop-up can host a maximum of 50 guests at a time. Please queue outside while waiting your turn.
  2. CCTV cameras are in operation for the safety of both guests and staff.
  3. Guests are responsible for their personal belongings, and the pop-up management will not be liable for any loss, damage, or theft.
  4. Food, drinks, and pets are not allowed inside the pop-up.
  5. Unauthorized commercial photography or videography is prohibited.
  6. The pop-up management reserves the right to deny entry or ask any guest to leave for disruptive or inappropriate behavior.
  7. Photos and videos taken inside the pop-up may be shared on HYBE’s official social media platforms.

 

Purchasing Guidelines:

  1. All items sold are exclusive to the Artist-Made Collection by SEVENTEEN at the pop-up.
  2. Product purchase limits may vary, and exceeding the limit will result in canceled transactions.
  3. Payments can be made using cash, credit cards, or other cashless options.
  4. Products may sell out quickly due to limited quantities.
  5. Item exchanges are allowed within seven (7) days of purchase, with proof of purchase.
  6. Defective items may be exchanged or refunded on the same day of purchase. Please double-check your purchases at checkout.
  7. Exchanges will not be accepted for change of mind or for items that have been used, worn, or damaged by the customer.

 

Don’t forget to take in the creative displays that showcase SEVENTEEN’s dedication to their fans. From thoughtful member-designed collections to the mini-exhibits, it’s more than a pop-up—it’s a love letter to Carats.

 

Follow @apopcollections on X for restock updates and official prices. Dive into SEVENTEEN's magic at SM MOA! This exclusive pop-up, a first in the Philippines, brings the group's brilliance to Manila just for Carats. Let's make this moment unforgettable, Carats!

 

For updates and more information, visit www.smsupermalls.com or follow @smsupermalls on social media.

 


 

SM Supermalls #HomeOfFirsts

At SM Supermalls, we take pride in being the Home of Firsts—bringing you the first-to-market brands, groundbreaking experiences, and culinary destinations you won’t find anywhere else. From world-class dining and retail exclusives to innovative spaces that inspire and connect communities, we’re redefining what it means to have it all. As we continue to grow, we remain committed to sustainability, community empowerment, and delivering memorable moments that make every visit more meaningful. There’s always something new and memorable waiting for you at SM. 


Built to protect: SM Prime's flood mitigation strategy



SM Prime Holdings (SM Prime), a pioneer in sustainability initiatives in the Philippines, has long been committed to environmental stewardship and building resilient structures. From its early adoption of water recycling and innovative energy management programs to operationalizing renewable energy and waste management, SM Prime has consistently prioritized sustainability. This commitment was further underscored by the company's active participation in the recent Asia Pacific Ministerial Conference on Disaster Risk Reduction, hosted by the Department of Environment and Natural Resources and the Office of Civil Defense. At the conference, Hans Sy, Chairman of the Executive Committee, emphasized the critical role of resilience in urban populations and how innovation and multi-sectoral collaboration are essential for the country's sustainable development.

The Philippines is highly vulnerable to natural hazards, especially tropical cyclones and typhoons, making disaster risk management (DRM) and resilient infrastructure crucial. SM Prime employs a hydrological survey approach in building locations to determine flood susceptibility. 

A strong example of such resilience lies in SM City Marikina, whose unique structure was lauded by the United Nations Office for Disaster Risk Reduction. Built beside the Marikina River, an area prone to flooding during severe weather events, SM City Marikina stands on 246 concrete stilts. This innovative design allows floodwaters to flow beneath the structure, leaving the mall and its occupants safe and dry. During Typhoon Ondoy (Ketsana) in 2009, which devastated surrounding areas, SM City Marikina remained intact, serving as a refuge for those affected by the disaster. Similar to the stilts methodology, SM City Cabanatuan’s lower ground parking level serves as a temporary catchment basin.

Beyond these two malls, this promise of flood resilience is present in other properties. A key innovation employed by SM Prime is the implementation of rainwater catchment basins in its malls. These massive underground tanks, similar in size to swimming pools, collect and store rainwater from the street level, mitigating flooding in surrounding communities. Twenty-nine SM Supermalls across the country are equipped with these basins, boasting a combined capacity of 85,400 cubic meters – enough to fill over 34 Olympic-sized swimming pools!

These catchment basins have proven invaluable during recent typhoons. For instance, SM City Masinag's rainwater catchment basin played a crucial role during Super Typhoon Carina (Gaemi) last July 2024, effectively managing the increased water volume. It collected 8,652.60 cubic meters of rainwater, equivalent to 264 gallons of water. As the first SM mall equipped with a rainwater catchment basin, SM City Masinag was strategically built in a historically flood-prone area, serving as a catch basin for water flowing down from upper Antipolo. In the second half of 2024, SM malls prevented an estimated total of 46,405 cubic meters of rainwater--the volume of 18 Olympic-sized swimming pools--from flooding the surrounding areas.

“The residents of Vermont Park Executive Village of Antipolo would like to extend our thanks and appreciation to SM City Masinag for always being there in our times of need. Thank you for keeping your doors open for our immediate daily needs, your elevated parking spaces for our vehicles, and for keeping your water catchment basin open to help drain the water from our flood-prone village. SM City Masinag has always been and will continue to be a treasure for the residents of Vermont Park Executive Village of Antipolo.” ~Mr. Gareth Aboy, a resident and former officer of Vermont Phase 1 Association near SM City Masinag

Sustainability and resilience are at the core of SM Prime's business strategy. The company invests significantly in these measures, recognizing that the benefits – safer communities, environmental protection, and enhanced business continuity – far outweigh the costs. SM Prime remains committed to building a more resilient future for the communities it serves.

Experience a Royal First: Warabimochi Kamakura Opens at SM Megamall



The wait is over! The globally celebrated Japanese dessert brand Warabimochi Kamakura has officially opened its doors at SM Megamall’s Level 3, Mega Fashion Hall. Known for its melt-in-your-mouth magic, this viral sensation is the latest addition to SM Supermalls’ reputation as the #HomeOfFirsts, bringing first-to-market brands and world-class culinary experiences to Filipino foodies.


A Taste Fit for Royalty

Once a delicacy reserved for Japanese royalty, warabimochi has been reimagined by Warabimochi Kamakura into a global phenomenon. Crafted with a secret recipe and premium ingredients, their signature warabimochi boasts a delicate, jelly-like texture that dissolves blissfully in your mouth. Available in Kinako (roasted soybean flour) and Matcha, each serving is paired with a luscious Kuromitsu syrup that elevates the flavor.

But the experience doesn’t end there—Warabimochi Kamakura is also famous for its warabimochi drinks, a modern twist on the classic dessert. These refreshing beverages come packed with chewy warabimochi pieces in flavors like Matcha, Hojicha, Strawberry, Coffee, and the zesty Matcha Lemonade. Don’t miss out on their limited-edition seasonal flavors, with the first to be launched this Valentine's Day, which are always worth the wait!


A Global Sensation Lands in Manila

With over 65 stores across Japan and a growing presence in foodie destinations like South Korea, Hong Kong, Singapore, Thailand, USA, Australia and China, Warabimochi Kamakura has captured the hearts of dessert lovers around the world. Known for its viral appeal and signature taste, it’s no surprise that the brand has become synonymous with long lines and eager customers. Now, as part of SM Supermalls’ #HomeOfFirsts, SM Megamall is proud to be the exclusive Philippine destination where you can experience this sweet sensation firsthand.


Discover What’s New at SM Megamall

SM Supermalls takes pride in being the #HomeOfFirsts—bringing you the best in world-class dining, first-to-market brands, and groundbreaking experiences that redefine what it means to have it all. Warabimochi Kamakura’s arrival at SM Megamall  expands the mall’s roster of brands offering Filipino mallgoers unforgettable experiences that both inspire and connect communities. Don’t miss the chance to indulge in the world-renowned Japanese dessert phenomenon—come visit and be part of this sweet sensation!

Stay connected! Follow @kamakura_philippines on Instagram for updates, exclusive content, and sneak peeks. For more sweet discoveries and exciting first-to-market brands, visit www.smsupermalls.com or follow @SMSupermalls on social media.













SM Supermalls #HomeOfFirsts 
At SM Supermalls, we take pride in being the Home of Firsts—bringing you the first-to-market brands, groundbreaking experiences, and culinary destinations you won’t find anywhere else. From world-class dining and retail exclusives to innovative spaces that inspire and connect communities, we’re redefining what it means to have it all. As we continue to grow, we remain committed to sustainability, community empowerment, and delivering memorable moments that make every visit more meaningful. There’s always something new and memorable waiting for you at SM. 

Sensory-friendly screening of "Firefly" shines a light on inclusion

SM Cares, SM Cinema, Autism Society Philippines, and GMA Pictures join forces to bring a sensory-friendly screening of "Firefly" to children on the autism spectrum and their families at SM North EDSA Cinema.


"Lights Up, Sounds Down" offers inclusive movie experience for autism community.

In celebration of National Autism Consciousness Week, SM Cares, SM Cinema, Autism Society Philippines (ASP), and GMA Pictures partnered to host a successful sensory-friendly screening of the award-winning film "Firefly" on January 17, 2025. Over 2,000 participants across 10 SM malls, including children on the autism spectrum and their families, enjoyed a heartwarming and inclusive movie experience.

"Tuwing pumapasok kami sa mga SM malls, damang-dama namin acceptance, accomodation, and appreciation. It is the norm her." ~Emerita Dang Uy Koe, Autism Society Philippines (ASP) Chair


Creating a welcoming space

The "Lights Up, Sounds Down" event went beyond entertainment. By adjusting lights and volume, creating a relaxed atmosphere, and allowing for movement and vocalizations, the screening catered to the specific needs of attendees on the autism spectrum. This empowered them to enjoy the movie at their own pace and comfort level.

"At SM Supermalls, we firmly believe that creating spaces where every individual feels valued, respected, and included is a responsibility we hold dearly.  This is a way of life here." ~ Engr. Bien Mateo, SM Cares Program Director for Disability Affairs


Ongoing commitment

Positive feedback from families echoed the event's success. Many expressed appreciation for the inclusive environment, highlighting the joy and comfort it provided. This powerful experience underscores the importance of catering to the autism community's needs.


SM Cares: Championing inclusion

A commitment to inclusivity requires ongoing effort. SM demonstrates this by investing in employee training programs to better support individuals on the autism spectrum and their families. Additionally, SM Cinema prioritizes accessibility features within their theaters, creating a welcoming environment for all guests.

SM Cares is the Corporate Social Responsibility arm of SM Prime Holdings, with programs that support communities, promote social inclusion, and care for the environment. Aside from the program on Persons with Disabilities (PWDs), its advocacies include Programs for the Environment, Women and Breastfeeding Mothers, Children and Youth, Senior Citizens, and the SM Bike-friendly initiative.


To learn more, visit www.smsupermalls.com/smcares.

New Year, New Flavors: Lusso by Margarita Forés Arrives at SM Podium



SM Podium elevates its sophisticated dining experience with the launch of Lusso by Margarita Forés—the first Margarita Signature restaurant, established by the celebrated chef and restaurateur Margarita Forés, to become part of SM’s prestigious portfolio. With the festive season in full swing, Lusso offers  the perfect setting to celebrate life’s special moments, whether it’s a holiday gathering, a romantic dinner, or a quiet indulgence with loved ones. 

Renowned for her world-class culinary artistry, recognized as Asia’s Best Female Chef in 2016 by Asia’s 50 Best Restaurants, Forés brings her signature touch of elegance and exceptional flavors to this exciting new addition. Lusso promises an extraordinary culinary journey that combines the finest ingredients, impeccable presentation, and flavors that linger long after the last bite. Known for her innovative approach to Italian cuisine and her dedication to celebrating Filipino flavors on the global stage, Forés brings unparalleled expertise and a passion for excellence to every dish. At Lusso, dining becomes more than just a meal—it’s an experience.

Lusso is the perfect setting for creating unforgettable memories. Whether you’re planning an intimate dinner with someone special, hosting a cozy family gathering, or celebrating milestones with your closest friends, the restaurant offers the perfect backdrop to celebrate the season in style.

Lusso is a natural inclusion in SM Podium, seamlessly aligning with its reputation as a haven for elevated experiences through its curated offerings, sophisticated ambiance, and dedication to world-class dining. Offering an exquisite menu designed to indulge the senses, the restaurant is an invitation to savor life’s finer moments. 

Signature dishes like the Portobello Mushroom, Asparagus & Goat Cheese Mille-Feuille and the decadent Lobster Linguine highlight Lusso's commitment to culinary artistry. From sumptuous dishes crafted with precision to an ambiance that radiates understated luxury, Lusso transforms every visit into an unforgettable affair.

Visit Lusso at SM Podium and make this festive season truly special. Whether you're indulging in a celebratory feast or treating yourself to an unforgettable dining experience, Lusso offers more than just a meal—it’s a taste of refined luxury. Discover more reasons to celebrate, more moments to savor, and more for you at SM, where exceptional dining meets the spirit of togetherness.











SM Supermalls #HomeOfFirsts 
At SM Supermalls, we take pride in being the Home of Firsts—bringing you the first-to-market brands, groundbreaking experiences, and culinary destinations you won’t find anywhere else. From world-class dining and retail exclusives to innovative spaces that inspire and connect communities, we’re redefining what it means to have it all. As we continue to grow, we remain committed to sustainability, community empowerment, and delivering memorable moments that make every visit more meaningful. There’s always something new and memorable waiting for you at SM. 

SM Prime evolves with renewable energy



Imagine a world powered by the sun, the ultimate source of life. As climate change worsens due to fossil fuel use, sustainable energy alternatives are more crucial than ever. The Philippines, with its abundant sunlight, is uniquely positioned to harness solar power and help combat climate change. In 2024, Manila experienced around 4,440 hours of daylight, which translates to a significant potential for solar energy production.

SM Prime recognized this potential early on. In 2014, SM North EDSA became the first commercial property in the Philippines to install solar photovoltaic (PV) panels on its roof, achieving the largest installation in Southeast Asia at the time. This move signaled the beginning of SM Prime’s commitment to renewable energy and energy efficiency.

“SM’s environmental sustainability began with energy and water conservation. Revolutionizing our malls’ energy efficiency through renewable sources magnifies our responsibility to serving people and the planet.” ~Mr. Steven Tan, SM Supermalls President 

Today, SM Supermalls operates 44 malls with solar PV systems, generating a combined peak energy of 51.6 megawatts (MW). The largest installation is at SM City Santa Rosa. With a total of 96,000 solar panels across malls in Luzon and Visayas, SM Prime holds the Philippines’ largest solar energy portfolio, covering around 33 hectares. These efforts are a vital part of the company’s Net Zero by 2040 strategy, aimed at reducing its carbon footprint.

This 51.6 MW capacity significantly cuts carbon emissions, providing clean energy that powers thousands of homes or removes thousands of cars from the roads. It also reduces the need for coal, offering environmental benefits for both the planet and local communities.

The solar power generated directly fuels essential mall operations like lighting and escalators, reducing SM Supermalls' reliance on the national grid. This, in turn, helps stabilize the power supply, reducing the risk of outages and easing the burden on electricity providers. By tapping into clean, renewable energy, SM Prime is contributing to a more sustainable future for the Philippines.

SM Prime’s sustainability efforts extend beyond solar energy. The company also focuses on waste management, water conservation, and air quality initiatives, all designed to minimize environmental impact. Through these comprehensive measures, SM Prime strives to create a positive change while ensuring responsible, innovative operations.

In sum, SM Prime’s large-scale adoption of solar PV systems, combined with its broader environmental initiatives, exemplifies its dedication to creating a sustainable future for the Philippines. By leading in renewable energy and sustainability, SM Prime is helping pave the way for a cleaner, greener, and brighter tomorrow.

SM Mall of Asia Complex: A benchmark in resilience and innovation

Reference photo for the driven piles methodology, which protects against soil liquefaction and provides strength against earthquakes.


The SM Mall of Asia (MOA) Complex, a 67-hectare landmark along Manila Bay, showcases SM Prime Holdings’ commitment to leveraging technology and innovation for disaster resilience and community protection for all its projects.

Initially conceived as a pioneering mixed-use development on reclaimed land spearheaded by the Philippine government, it has evolved into a benchmark of safety and stability, fulfilling the vision of founder Henry Sy, Sr., who aspired to create “a destination that brings joy and opportunities to millions.”

Expanding on his father’s vision, Hans Sy, SM Prime Executive Committee Chairman and co-chair of ARISE Philippines under the United Nations Office of Disaster Risk Resilience (UNDRR), emphasizes the importance of creating resilient, sustainable spaces that prioritize both safety and community well-being. 

"We believe that safety is the cornerstone of thriving communities." ~Mr. Hans Sy, SM Prime Executive Committee Chairman and co-chair of ARISE Philippines under the United Nations Office of Disaster Risk Resilience (UNDRR)

In affirmation of this belief, he stands as the first Filipino elected to the UNDRR ARISE Global Board

Launched in 2015, ARISE Philippines is the country’s 157-member-strong premier private sector alliance united by a shared vision of a resilient and prosperous future. The organization, the first country network established by the UNDRR, aims to minimize disaster-related loss of life, ensure investments and assets are risk-informed, and build infrastructure capable of withstanding both natural and man-made hazards.

SM Prime’s commitment to resilience is evident in the very design of the MOA Complex, which incorporates cutting-edge disaster resilience features to protect against the unique challenges posed by its coastal location.

Before construction began, SM Prime engaged the expertise of Jan de Nul, a renowned Belgian coastal development company. Their extensive research and studies ensured the viability of the project, taking into account the complex interplay of land and sea. To create a resilient structure, the company conducted risk reviews in which the following components are incorporated: Identify, analyze, plan, mitigate, and monitor. This meticulous pre-engineering phase laid the groundwork for a structure, completed in 2006, that was capable of withstanding the test of time and nature.

One of the key challenges addressed was soil erosion. To combat this, the team implemented a sophisticated system of wick drains. These drains act as pathways for pore water in soft, compressible soil, effectively preventing erosion and ensuring the stability of the land. This technology, while more costly than traditional methods, provides a significantly higher degree of protection, particularly against liquefaction during seismic events.

The threat of ground liquefaction, a phenomenon where soil loses its strength and behaves like a liquid during earthquakes, was also mitigated through innovative foundation design. Driven and bored piles, combined with precise excavation methods, provide the complex with robust resistance against liquefaction and seismic activity.

To protect against storm surges, a common threat in coastal areas, the complex boasts a robust seawall. This seawall, standing 4.5 meters higher than the Mean Lower Low Water (MLLW) mark, is further reinforced by a wave return feature. This inverted structure deflects high waves back towards the sea, minimizing their impact on the complex. A network of drainage channels further enhances flood prevention during storm surges. 

These features were instrumental in protecting the complex during Typhoon Pedring (international name Nesat) in 2011, as well as in all succeeding severe weather disturbances this year, where the MOA Complex emerged largely unscathed while helping nearby areas avoid being inundated by prolonged deep flooding.


The wave return feature redirects water back into the bay, providing protection from high waves


The complex's resilience extends beyond its foundation. The main road and all structures are elevated significantly above the National Building Code requirements, further minimizing the risk of flooding. Buildings are equipped with Earthquake Recording Instruments (ERI) that monitor seismic activity and provide valuable data for disaster preparedness. 


The Mall of Asia (MOA) Complex higher seawall and elevation prevent damage to the structure from rising sea levels. (Inset) In addition, the drainage channels along the MOA Complex are wide and deep enough to fit two buses side by side, helping prevent flooding from storm surges


The structural integrity of the buildings themselves is also paramount. The roof deck, for instance, is designed to withstand substantial loads, ensuring it can serve as a safe refuge during emergencies. The exterior façade is concrete masonry walls with Exterior Insulation Finishing Systems (EIFS), designed to withstand wind speeds of up to 270 kph and provide excellent insulation. This commitment to safety transforms SM Supermalls like the SM MOA into havens for the community during times of crisis.

SM Prime's dedication to disaster resilience is not merely a response to potential threats; it is a proactive strategy integrated into the DNA of all its business operations.  The company automatically allocates a significant portion of its capital expenditure to disaster resilience research and construction, recognizing that investing in safety is an investment in the future.

SM Prime's longstanding reputation as a responsible property developer is built not only on its contributions to the country’s economic growth and the creation of dynamic lifestyle destinations, but also on its unwavering commitment to protecting the lives and livelihoods of the communities it serves. The MOA Complex stands as a powerful symbol of this commitment, a beacon of resilience in the face of natural adversity.